Newsletters Archives - Launch Your Farm http://launchyourfarm.com/category/newsletters/ Where we help you "Grow" your geographic farm! Fri, 08 Sep 2023 21:39:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 http://launchyourfarm.com/wp-content/uploads/2020/06/cropped-Leaf-Rocket-Only-32x32.png Newsletters Archives - Launch Your Farm http://launchyourfarm.com/category/newsletters/ 32 32 Mastering Real Estate Automation: A Success Story – Episode 116 – Patti Sampson http://launchyourfarm.com/episode116/ Fri, 08 Sep 2023 21:39:27 +0000 http://launchyourfarm.com/?p=2821 http://www.LaunchYourFarm.com/Episode116

Welcome back to our 116th episode of the Launch Your Farm Show where I interview Patti Sampson who is a CRM and Drip Campaign specialist.

The post Mastering Real Estate Automation: A Success Story – Episode 116 – Patti Sampson appeared first on Launch Your Farm.

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Episode 116 – Patti Sampson

Listen On The Podcast

Welcome back to our 116th episode of the Launch Your Farm Show where I interview Patti Sampson who is a CRM and Drip Campaign specialist.

Today Patti shares how she started nearly 20 years ago and was an early adopter of internet leads in real estate. She was on a mission to create as much value as she could for her clients and build something that could run automatically. 

After becoming obsessed with automation and follow up, Patti cracked the code and did 42 sales in her first year of real estate, proving she had what it takes to build a long term successful business.

In this episode, Patti and I talk about:

• Why it’s critical for agents to track their business so they can get the most from their leads and their time.

• Patti shares how agents make major mistakes when not using a CRM and how the right systems and tools not only make your business easier, they make you more money!

• What Patti has learned about why segmenting your database is one of the most powerful things you can do in your business, and how you can set it up effectively.

• A SUPER easy way to stay top of mind and relevant to your leads to ensure that they are calling YOU when they are ready!

• How to make more money nurturing leads and following up by creating long term follow up systems that do the heavy lifting for you.

• Plus a ton of other ideas that you can use to grow your geographic farm!


Last Piece Of Advice:

“Your goal before you do any more lead generation is to get yourself set up with systems. You have to plan to spend time learning your CRM. It’s worth taking the time.“

Your Best Book

Check out Patti Sampson’s favorite book at the moment.

“Drip Campaign Secrets” by Patti Sampson

To get a copy you can order it here:

http://DripCampaignSecrets.com 

Drip Campaign Secrets - Patti Sampson - Launch Your Farm

Connect with Patti Sampson:

Get a bunch of free resources and tools from Patti at: http://www.ExposedAgent.com

Drip Campaign Secrets site at: http://www.DripCampaignSecrets.com

And check out her drip campaigns for sale at: http://www.RealEstateDripMail.com

And check out her CRM company at: http://www.EngageMoreCRM.com


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

The Expert Agent Group – Join our free group and connect with other passionate real estate agents in unlocking the secrets to becoming a hyperlocal expert through geographic farming and community focused strategies. Discover proven strategies, collaborate with like-minded professionals, and access exclusive resources to help you excel in your local market.

Join at www.facebook.com/groups/theexpertagent 

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

Join The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!www.LaunchYourFarmTraining.com/waiting

www.LaunchYourFarmTraining.com/waiting


About Our Guest

Patti Sampson - Launch Your Farm

Patti Sampson – CRM and Drip Campaign Specialist

HI, I’M PATTI SAMPSON – CRM & DRIP CAMPAIGN STRATEGIST

Hi Agent friend… it’s Patti here and I am a real estate Real Estate Agent too.

In 2004, when I got my license, I got stuck in the the up-and-down cycle of agent life… showing homes, taking listings, running to my desk to write contracts, taking care of kids as a single mom, and then… at the end of the day (when I was exhausted), I still had to call/prospect my leads so they would not forget about me so I could keep my pipeline constantly  full.  Sound familiar?

I was fortunate to have generated thousands of leads in a competitive market, but I also had to learn how to efficiently and consistently prospect those leads so I could stay top-of-mind and convert those leads to closings fast (’cause feeding my kids was kind of important, if you know what I mean).

It was then my REAL ESTATE DRIP MAIL was born and my engagement system quickly soared me to the top of the leader board! 

Today, as one of the top real estate marketing companies, I am seriously passionate about sharing my system (within any CRM).

If you are struggling, it’s time to make a change and I can help you! On this page are several options to help you get a grip on the unforgiving-real-estate-agent-cycle once and for all. 

Remember… leads alone won’t grow your bank account!  THE MONEY IS IN THE FOLLOW-UP!

The post Mastering Real Estate Automation: A Success Story – Episode 116 – Patti Sampson appeared first on Launch Your Farm.

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Unleashing the Expert Perspective: How Consumers Treat You When You’re Considered an Expert – Stuart Sutton http://launchyourfarm.com/episode111/ Thu, 01 Jun 2023 13:00:00 +0000 http://launchyourfarm.com/?p=2772 http://www.LaunchYourFarm.com/Episode111

Welcome back to our 111th episode of the Launch Your Farm Show where I interview Stuart Sutton with eXp Realty in Austin Texas.

The post Unleashing the Expert Perspective: How Consumers Treat You When You’re Considered an Expert – Stuart Sutton appeared first on Launch Your Farm.

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Episode 111 – Stuart Sutton

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Welcome back to our 111th episode of the Launch Your Farm Show where I interview Stuart Sutton with eXp Realty in Austin Texas.

Get ready for an engaging podcast interview with Stuart, a real estate agent who broke free from the traditional mold. Instead of following the crowd, Stuart focused on expireds, FSBOs, cold calling, and door knocking, building a thriving business. However, it was a heartfelt moment with his son that made him realize the importance of work-life balance. Since then, he has created a business that allows him to enjoy quality time with his family, never working weekends or evenings.

Stuart’s expertise lies in “niche marketing,” where he has honed his skills in 1+ acre homes. By developing unique systems and tools, he has separated himself from the competition and created a business base that actively seeks him out. In this interview, Stuart shares his inspiring journey, filled with captivating stories and valuable insights. Tune in for a fun and informative episode that will leave you motivated and entertained!


In this episode, Stuart and I talk about:

• Why niche’s are so important in this business and how they help you truly become an expert.

• Stuart shares how he built a business that allows him to never work evenings and weekends, and how you can do the same in your business!

• What Stuart has learned from his direct response marketing efforts that have landed him client after client.

• A SUPER easy strategy that agents can do right now in their marketing that can drastically increase conversions and massively increase your profits.

• How Stuart achieved major market share in his “farm” in a very short time, beating out top agents who controlled the area. • Plus a ton of other ideas that you can use to grow geographic farm!


Last Piece Of Advice:

“Remember the science – when you are considered an expert by the consumer, they really treat you as an expert. So understand the impact of the expert perspective from a consumer’s point of view. “

Your Best Book

Check out Stuart’s favorite book at the moment.

“Niche Marketing Blueprint” by Stuart Sutton

To get a copy you can order it here:

www.SuccessWithStuart.com

Stuart Sutton - Quantum Leap To Listings - Launch Your Farm

“The Power Of Habit” by Charles Duhigg

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/081298160X

USA – https://www.amazon.com/dp/081298160X

Connect with Stuart Sutton:

By email at stuart@SuccessWithStuart.com  or call/text him at 512-844-3254 if you are interested in working with Stuart and learning more about his training.


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com


About Our Guest

Stuart Sutton Headshot - Launch Your Farm

Stuart Sutton with eXp Realty in Austin Texas

The post Unleashing the Expert Perspective: How Consumers Treat You When You’re Considered an Expert – Stuart Sutton appeared first on Launch Your Farm.

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Artificial Intelligence And Real Estate – Real Talk With A Real Expert – Brad McDaniel http://launchyourfarm.com/episode108/ Thu, 23 Mar 2023 09:00:00 +0000 https://launchyourfarm.com/?p=2620 http://www.LaunchYourFarm.com/Episode108

Welcome back to our 108th episode of the Launch Your Farm Show where I interview Brad McDaniel who is the founder and CEO of Likely.ai

The post Artificial Intelligence And Real Estate – Real Talk With A Real Expert – Brad McDaniel appeared first on Launch Your Farm.

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Episode 108 – Brad McDaniel – Founder & CEO of Likely.ai

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Welcome back to our 108th episode of the Launch Your Farm Show where I interview Brad McDaniel who is the founder and CEO of Likely.ai

Today Brad shares how learned the ropes of real estate working for his father as a kid and teenager and decided he wanted to have a bigger impact on the industry by creating technology and services that helped solve problems for real estate agents.

Brad saw how most agents didn’t truly understand marketing, and he decided to leverage his experience with his father’s business plus his background in marketing to lead up to the development of Likely.ai  to create a truly powerful system.

In this episode Brad and I talk about:

  • Why agents need to leverage artificial intelligence in their business if they want to stay relevant and completive in the future.
  • Brad shares how to leverage A.I. in your marketing, even if its offline and old-school.
  • What agents need to understand about artificial intelligence technologies like “ChatGPT” and other companies that are shaking up how this business will be run in the future.
  • A SUPER easy way to implement A.I. to increase the quality of your contact information and build a solid database with up to date content.
  • How you can use artificial intelligence to predict who is “likely” to make a move in your farm, and how you can stay in contact with them.
  • Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Brad McDaniel on their website here: Likely.Ai or shoot them an email to moredeals@likely.ai  and be sure to try their 14 day free trial here FREE LIKELY.AI TRIAL  if you are in the continental U.S. to try it out for yourself and stay in the loop with their future growth.


Your Best Book

Check out Brad’s favorite book at the moment.

“Innovators Dilemma” by Clayton M. Christensen 
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0062060244 
USA - https://www.amazon.com/dp/0062060244 

Innovators Dilemma - Clayton Christensen - Brad McDaniel - Launch Your Farm

“The Hard Things About Hard Things” by Ben Horowitz
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0062273205 
USA - https://www.amazon.com/dp/0062273205 
The Hard Things About Hard Things - Ben Horowitz - Brad McDaniel - Launch Your Farm

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

  1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com
  • Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com
  • 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Brad McDaniel - Founder & CEO of Likely.ai - Launch Your Farm

Brad McDaniel – Founder & CEO of Likely.ai

Brad McDaniel is an accomplished entrepreneur and problem solver, with a wealth of experience in real estate AI and proptech. With over 15 years of industry experience, Brad has founded two real estate artificial intelligence startups, RealAgile in 2007 and Likely.AI in 2018.

Prior to Likely.AI, Brad spent several years at Market Leader, a leading real estate software company, before it was acquired by Trulia. His passion for real estate and technology has led him to build Likely.AI into the premier platform for real estate artificial intelligence.

When he’s not working on revolutionizing the real estate industry, Brad enjoys playing golf, coaching his kids’ sports teams and playing with his dog. He’s a devoted family man and is proud to be the father of two daughters and one son, as well as a loving husband.

For more information on Brad and his work at Likely.AI, check out his LinkedIn profile: https://www.linkedin.com/in/bradjmcdaniel

The post Artificial Intelligence And Real Estate – Real Talk With A Real Expert – Brad McDaniel appeared first on Launch Your Farm.

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How to connect with your farm through community events! – Jeremy Snider http://launchyourfarm.com/episode106/ Thu, 02 Mar 2023 16:55:11 +0000 http://launchyourfarm.com/?p=2604 http://www.LaunchYourFarm.com/Episode106

Welcome back to our 106th episode of the Launch Your Farm Show where I interview Jeremy Snider who runs the Snider Family group with his wife in Kansas City.

The post How to connect with your farm through community events! – Jeremy Snider appeared first on Launch Your Farm.

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Episode 106 – Jeremy Snider

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Welcome back to our 106th episode of the Launch Your Farm Show where I interview Jeremy Snider who runs the Snider Family group with his wife in Kansas City.

Today Jeremy shares how he and his wife have been leveraging farming in their business and have built incredible relationships in their community through their numerous community events and outreach.

From their first event, a pain can recycling event, that was so effective people still talk about it 5 years later. They ended up adding more and more events over the years to become a really dominant player in their farm and we dive into what they’ve done and how they’ve pulled it all off.

In this episode Jeremy and I talk about:

  • Why farming gives you back more time, makes lead generation easier and allows you to build predictable income.
  • Jeremy shares how they leverage their community events to prospect and connect with their community without having to be pushy sales people.
  • What types of events that have worked incredibly well for them and how they’ve adapted over the years to stay relevant and continue to add value to their farm.
  • A SUPER easy way to add events in your business that doesn’t have to cost you a fortune, yet still has a big impact in your community.
  • How to partner with local businesses and vendors to help pay for the events so it doesn’t have to drain your bank account. (AND you get to build stronger relationships with the businesses.)
  • Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Jeremy Snider by text at 913-244-4424 and let him know you saw him on our show. You can check out www.Youtube.com/kansascityrealestate  or shoot him an email at Jeremy@sellwithsnider.com


Your Best Book

Check out Jeremy’s favorite book at the moment.

“Brand Like A Rockstar” by Steve Jones
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1608321959 
USA - https://www.amazon.com/dp/1608321959 

Brand Like A Rock Star - Steve Jones - Launch Your Farm - Jeremy Snider

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

  1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com
  • Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com
  • 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Jeremy Snider - Headshot - Launch Your Farm

Jeremy Snider – Snider Family Group

Known as “The Connector”, I provide REAL ESTATE SELLERS or BUYERS with the resources they need before, during and after their transaction. With a long career of service through sales (formerly in Radio), I use critical thinking, sales principles + attention to detail to focus on my clients to make sure they understand each step in the process of SELLING or BUYING A HOME.

One of the most difficult aspects of selling or buying a home, is learning about the community and finding the right fit. I create COMMUNITY EVENTS to introduce you & to keep you engaged. Need an introduction? I can help with that!

If you are looking for an AGENT who understands the power of FOLLOW UP AS PART OF THE PROCESS, let’s talk.

The post How to connect with your farm through community events! – Jeremy Snider appeared first on Launch Your Farm.

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Our 100th Launch Your Farm Episode Special – Last Piece Of Advice – Ryan Smith http://launchyourfarm.com/episode100/ Thu, 22 Dec 2022 15:22:37 +0000 http://launchyourfarm.com/?p=2541 Our 100th Launch Your Farm Episode Special – Best Piece Of Advice – Ryan Smith

http://www.LaunchYourFarm.com/Episode100

I want to personally welcome you back to our 100th episode of the Launch Your Farm.

The post Our 100th Launch Your Farm Episode Special – Last Piece Of Advice – Ryan Smith appeared first on Launch Your Farm.

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Episode 100 – Last Piece Of Advice

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I want to personally welcome you back to our 100th episode of the Launch Your Farm. This week’s episode is the second time we’ve done one of these super special episodes. Today we share the last 49 episodes “Last Piece Of Advice” segments from our past interviews and compiled it into our 100th episode!

These are words of wisdom from agents and professionals who are crushing it in their business. They share their advice for you on what they would do to succeed. That means you are getting a super concentrated dose of awesomeness all in one episode.

This special hour and a half long episode has so much great content you will want to pull out a pad and paper and listen to it twice.

Let us know your biggest takeaways from the past “Last Piece Of Advice” segments in this episode are.


Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

  1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com
  • Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com
  • 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

last piece of advice

About Our Guest

The post Our 100th Launch Your Farm Episode Special – Last Piece Of Advice – Ryan Smith appeared first on Launch Your Farm.

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Should I Door Knock In My Farm? http://launchyourfarm.com/door-knock-in-my-farm/ Fri, 02 Sep 2022 08:56:00 +0000 http://launchyourfarm.com/?p=2435 Should I Door Knock In My Farm? There is no right or wrong answer. But there are definitely some best practices to ensure you succeed!

The post Should I Door Knock In My Farm? appeared first on Launch Your Farm.

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To Door Knock Or Not?

Do you door knock in your business? Do You door knock in your farm?

Door knocking is about as polarizing as Coke vs Pepsi, right wing vs left wing, vegan vs meat eaters, Chevy vs Ford  and Android vs Apple.

For everyone who swears by it, there is another who swears AT it! If you are on either team, don’t fret, you aren’t alone. But there are some things you may want to consider if you are looking to get the most out of your farm.

door knock

Team No Door Knock

Those that are on team #NoKnock tend to choose not to door knock based on their own personal feelings around it. They don’t like to be bothered by others knocking, so they don’t want to put others in the same situation.

Some agents choose not to door knock based on the amount of time and enrgy it takes, and don’t feel its worth it.

But the most common reason, I’ve found, that agents choose not to door knock is their insecurities around it. They may feel they are not good enough, or they don’t know what to say, or they feel they are bothering people.

Team Door Knock

The team #Knock are the ones who have figured out that it’s not as scary as you might think. The agents who have built solid businesses around door knocking have found ways to bring so much value while they are door knocking, that they aren’t bothering people.

They see the value in the short term and long term pay offs of their efforts and find ways to tie their door knocking into their business, their community involvement and find ways to connect with people.

There Is No Right Or Wrong

There is no right or wrong answer on whether you should door knock in your farm. If you are on team #NoKnock, you can’t knock the agents who do it, as there are plenty of agents who do it well and enjoy doing it. 

If you are on team #Knock, you can’t knock agents who choose not to.

So whatever your reason to knock or not, the key is to make your decision based on adding value to your farm, not based on your fears or misconceptions.

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post Should I Door Knock In My Farm? appeared first on Launch Your Farm.

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Where should I spend money in my farm? http://launchyourfarm.com/where-should-i-spend-money/ Fri, 19 Aug 2022 09:10:00 +0000 http://launchyourfarm.com/?p=2426 The most common thing we get asked is where should I spend my money in my farm? It's critical to understand where if you want real success!

The post Where should I spend money in my farm? appeared first on Launch Your Farm.

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Finances and farming go hand in hand. Agents are always asking “Where should I spend money in my farm?” and it’s a legitimate question and SHOULD be asked.

However, many agents get a lot of bad advice, or don’t do enough research when they are starting their farms and end up spending money in all the wrong places (We’ll discuss that in another blog!)

Where should I spend money

The truth is, if you are getting started in your farm, there are only a few places I strongly suggest investing your capital and we’ll share those today. There are 3 key areas that we will discuss.

Building Relationships

The first place you should focus your finances is in building relationships. That’s either making new relationships in your farm, or strengthening the ones you already have. That could be getting out and meeting new businesses or taking people out for coffee. It could be put into community events or one to one networking. 

The key is that you are BUILDING RELATIONSHIPS. What that doesn’t mean is trying to get your name out to the area. Sending out a bunch of postcards or paying for a billboard doesn’t build relationships, and should not be one of your main focuses when getting started. 

You have to think about how you can meet new people or add value to the people you’ve already met.

Systems

The next thing you should spend money on is your systems. This could be a lot of things to a lot of agents, but the fundamentals to investing money in a system in your farm should be that it furthers your goal, takes tasks off your plate and/or increases your productivity.

Investing in the right systems can be a game changer. Whether that is working with the right CRM or investing in a lead generation platform. It could be a blogging platform or a dialer system. You could be spending money in a monthly newsletter or retargeting ads. Whatever  the system you invest in, it should be designed to make your job easier. Not just look better.

These systems can be expensive up front, or in the long run, and that is why its crucial that it’s actually helping you advance your goal. Spending money on a system for vanity’s sake is pointless. So make sure you track your spending and be willing to invest in the right system.

Generating Leads

And lastly, it’s important to be willing to spend money to generate leads. I’m not saying you should run out and start buying internet leads. What I am saying is that it takes money, time and resources to generate leads. Whether those are cold leads using a dialer system, marketing based leads from online and offline lead sources or investing money into community based approaches that help you generate leads.

We all need leads, and no matter what way you slice it, it’s gonna cost you something. Whatever route you go down, be sure that when you spend the money, you have a plan in place to make it back. If you don’t have a marketing and follow up plan in place for the leads you generate, then you are probably just throwing away money. So be sure you invest just as much into the follow up as you do the lead gen. 

Conclusion – Where Should I Spend Money

So if you aren’t sure where you should spend money, make sure you take some time to assess why you want to spend the money in the first place and if it’s going to help you achieve your goals. And if you are stuck and hesitant to spend money, remember, most agents are, but the ones who are willing to be strategic with their investments in their farm are the ones who usually see the best returns. 

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post Where should I spend money in my farm? appeared first on Launch Your Farm.

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Want The Ultimate Engagement Tool In Your Farm? – Linda Schneider http://launchyourfarm.com/episode90/ Thu, 28 Jul 2022 09:22:00 +0000 http://launchyourfarm.com/?p=2344 http://www.LaunchYourFarm.com/Episode90

Welcome back to our 90th episode of the Launch Your Farm Show where I interview Linda Schneider with Fast Newsletters.

The post Want The Ultimate Engagement Tool In Your Farm? – Linda Schneider appeared first on Launch Your Farm.

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Episode 90 – Linda Schneider

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Welcome back to our 90th episode of the Launch Your Farm Show where I interview Linda Schneider with Fast Newsletters.

Today Linda shares how she went from being an agent herself to building one of top newsletter companies in North America. (And my all time favorite one!)

Linda has built an incredible service for agents that help them stay connected and actaully convert business from her newsletters and we discuss how newsletters should be structured and why they are so important.

In this episode Linda and I talk about:

  • Why every agent should be using a newsletter in their business and how to get started with one.
  • Linda shares how much value a well crafted newsletter can actually bring to your business when done correctly.
  • What things you should have in a newsletter to ensure you build relationships and actually convert sales.
  • A SUPER easy way to get your audience on your newsletter and why you should always be looking to add more people to it.
  • How to get more from your farm by layering a newsletter with your other marketing strategies.
  • Plus a ton of other ideas that you can use to grow your geographic farm!

Connect with Linda Schneider at www.FastNewsletters.com or email her at Linda@FastNewsletters.com

And be sure to check out their product, I guarantee you will love it! I’ve been using them for 8 years!


Your Best Book

Check out Linda’s favorite book at the moment.

“Never Split The Difference” by Chris Voss 
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0062407805
USA - https://www.amazon.com/dp/0062407805

Never Split The Difference - Launch Your Farm - Linda Schneider

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

  1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com
  • Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com
  • 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Linda Schneider - Launch Your Farm

Linda Schneider

Linda Schneider is the owner of Fast Newsletters, providing low-cost, high-return Real Estate Newsletters that help agents grow their business long-term. She has a background in training and education with Franklin Covey, By Referral Only, and Resmed, and is also a real estate marketer, author, and former agent for 30 years. She thrives on helping agents make money using creative and affordable prospecting tools and real estate newsletters.

The post Want The Ultimate Engagement Tool In Your Farm? – Linda Schneider appeared first on Launch Your Farm.

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