Listen On The Podcast

Welcome back to our 109^th episode of the Launch Your Farm Show where I interview Albie Vas from Keller Williams in Las Vegas.

Today Albie shares how he went from being an employee as a Microsoft engineer and quickly realized that working harder than everyone else in the company didn’t get him ahead, so he decided to jump into real estate and be his own boss.

Albie has learned to brand himself as the go to agent for Las Vegas, and today he shares a lot of the strategies he’s tried over the years and how he’s evolved his business and his brand.

In this episode, Albie and I talk about:

• Why agent to agent referrals are so important to his business and how you can leverage global connections to your business.

• Albie shares how he learned to stand out from the competition in a highly competitive market and build a strong value proposition that adds value and creates long lasting relationships.

• What Albie has learned from implementing things he’s super passionate about into his overall brand so that he stays relevant and keeps the referrals coming in.

• A SUPER easy way to use education and training to build an even stronger referral network. (And how to have fun doing it at the same time!)

• How Albie achieved the status as “Mr. Las Vegas” in the real estate world.

• Plus a ton of other ideas that you can use to grow geographic farm!

Last Piece Of Advice:

“If you get in front of someone and stay there, you have to do something that you are passionate about!“

Connect with Albie Vas on all the socials at @AlbieVas

Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Albie Vas from Keller Williams in Las Vegas

I have been a licensed real estate agent in Las Vegas for 15 years( 14 with KW) but have been involved in different aspects of real estate since 2004 when my wife became a licensed agent. I’m a BOLD Grad and Tech Ambassador for our office.

I’ve worked in the best conditions (when it felt as though everyone was handed a house), to the worse and toughest economic downfall that hit our market. These times enabled me to adjust my strategies in order to help my clients but also remain a successful agent, where I saw many of my colleagues leave the business.

All these obstacles I overcame have made me the successful agent I am today. Throughout my real estate career, I’ve also spoken on several panels regarding using the internet and other technology for real estate. My last speaking engagement was for the Oklahoma Association of Realtors, which encompassed the entire state.

In the past, I had the opportunity to assist in co-writing a book that’s on Amazon’s best sellers for Real Estate books. The book is called “Luxury Homes Selling Mastery” and I was honored to have been asked by the author for my input.

The post Branding Yourself, Your Life And Your Passions Into Your Business – Albie Vas appeared first on Launch Your Farm.

The real estate industry is changing. It always has been, and it always will be. That’s great news for you. With those changes comes opportunities and some disadvantages. The old school ways of doing geo farming have come and gone, however we are left with new ways of establishing yourself as the community expert. Today we are going to dive into some of the pros and cons of real estate farming you should know about if you want to build a long term successful business.

What is Real Estate Farming?

Before we start, It’s important to discuss what exactly is real estate farming? Some call it geographic farming. You may hear geo farming or geographical farming. You may just hear it referred to as “farming”. Whatever you call it, real estate farming is a marketing strategy where you focus on building relationships with homeowners and potential buyers within a specific geographic area. It involves consistently marketing to a specific neighbourhood or area to build your brand and generate leads. The great news is there are plenty of strategies you can do to build your geo farming business, which we cover in other blogs.

Before we dive into some tips and tricks, let’s talk about the pros and cons of farming you should understand!

Benefits of Real Estate Farming

Consistency

One of the main benefits of real estate farming is that it can provide consistency in your business. Agents who learn to master their efforts in their farm can build an incredibly predictable stream of leads and business from their farming efforts. This consistency can help you build a sustainable business and make it easier to plan for the future. It also allows you to be able to really reinvest in your business because you know you can get consistent returns on your marketing and efforts spent.

Predictability

Geo farming can also provide predictability in terms of your marketing efforts. This predictability allows you to create a plan that you know gets results and gets engagement. By understanding your basic metrics and your returns, you can spot changes in your market, your efforts and see more opportunities or changes that may need to be made.  Also, when you farm the same area consistently, you can create a marketing plan that is tailored to that area and its residents. Which further increases your predictability. 

Increased Brand Awareness

For most agents, the reason they choose to farm is they want to build a recognisable brand. Consistent farming allows agents to dramatically increase their brand awareness within their farm, thus making it easier to convert more leads, spend less and make more money. By consistently marketing to a specific neighbourhood, you can build a reputation as the go-to agent in that area which compounds all your other efforts and increases your overall business. This can help you build trust with potential clients  easier and also makes it easier to generate consistent leads.

Higher Conversion Rates

When you choose to start a farm, you may not realise it, but the right approaches can lead to MUCH higher conversion rates than traditional real estate efforts. Because the right type of farming focuses on building relationships, positioning yourself as the expert and ambassador and by putting the community first (our signature C.P.R. system) you create a much stronger sense of familiarity and trust. This can make it easier to convert leads into clients and close deals because you have inherent loyalty, name recognition and stronger relationships.

Cost-Effective

With the right approaches, agents can use geographic farming as a cost-effective marketing strategy. By focusing on a specific area, you can save money on marketing expenses and generate a higher return on investment. This is due to higher conversion rates, doubling up on your strategies that work and learning to leverage what we call “strategy stacking” to get way more bang for your buck. Your tailored marketing efforts can also convert higher because it’s more suited for the specific area you are serving, rather than trying to be a general agent to all.

Personalization

Finally, real estate farming allows you to personalise your marketing efforts. By focusing on a specific area, you can create marketing materials that are tailored to the interests and needs of that area. This helps the community connect more to your marketing, as well as establishes you as the agent of choice, as you position yourself as the community specialist. This can help you build even stronger relationships with potential clients and generate more leads than you can keep up with!

Drawbacks of Real Estate Farming

It Requires Patience

One of the drawbacks of real estate farming is that it requires patience. As you are probably aware, that is something many of us agents struggle with. We want instant results and quick profits. However, farming isn’t a get rich quick scheme and takes effort.  Building relationships with homeowners and potential buyers within a specific area takes time and effort. It can take months (if you learn our strategies) or even years to see results from your marketing efforts. And for many out there, they just don’t have the patience to see it through.

Time-Consuming

Geo farming can also be time-consuming. Again, it’s not a get rich quick scheme. You are going to have to put time into it to see results. The great news is that most agents aren’t committed to putting the needed time and effort. That bodes well for agents like you who are ready to make it work. The right approaches require consistent marketing efforts and a long-term commitment to build strong relationships in your farm. This can take time away from other aspects of your business if you are trying to juggle multiple balls at the same time.

Requires Consistency

One thing that is a guarantee is that geographic farming requires consistency! Consistency in your marketing efforts, in your lead generation, in your follow up and in your growth . You need to consistently focus your energy and efforts in your community or neighbourhood to ensure you get the most from the relationships you build.This can be challenging if you have a busy schedule or other responsibilities that take up your time. Or if you just aren’t fully committed. 

Competition

Another drawback to farming is that you may face competition from other agents who are also targeting the same area. This can make it more difficult to stand out and generate leads. The great news is, from our experience, most areas don’t truly have a dominate agent in their area, or at least not one that you should be worried about competing with.

Limited Reach

Real estate farming also has a limited reach. Some agents fall into the trap of “FOMO” and feel that farming can limit their business. By focusing on a specific area, you may miss out on potential clients who live outside of that area. This can limit your overall reach and potential business opportunities. However, the right approaches and long term plan, can all but eliminate those concerns.

Factors to Consider Before Implementing Real Estate Farming

Before implementing any geographic farming strategies in your business, there are several factors you should consider:

Your Budget

Farming requires a financial investment in marketing materials, events, and other initiatives. But it also requires a “Time” budget as well as an “energy and effort” budget as well. You need to consider your budget before you fully commit and make sure you have the resources to sustain a long-term marketing effort. The great news is that it doesn’t usually require as much as many agents think.

Your Audience

You need to identify your audience within your farm and build a plan to connect with them on matters that have the biggest impact for them. An audience living in a condo building won’t have the same opportunities, challenges and concerns as someone living in a rural or suburban area, so understanding the needs of the residents in your farm area is very important.

Your Niche

You also need to consider your niche within the specific area. This may involve identifying the types of properties, price points, or pockets you specialise in or the types of clients you work with. 

Your Strategy

Finally, you need to develop a clear strategy for your real estate farming efforts. The great news is that you came to the right place. Here at Launch Your Farm, helping you develop your strategies is what we do!

Tips for Successful Real Estate Farming

To be successful in real estate farming, consider these tips:

1. Be consistent in your marketing efforts
2. Provide valuable information to residents in your targeted area
3. Build relationships with potential clients through community events and other initiatives
4. Use digital marketing tactics, such as social media and email marketing, to supplement your offline efforts
5. Measure your results and make adjustments as needed

Conclusion

Real estate farming can be a powerful marketing strategy for building a sustainable real estate business. It offers consistency, predictability, and the potential for higher conversion rates. However, it also requires patience, consistency, and a long-term commitment. By considering the pros and cons of farming and developing a clear strategy, you can successfully implement real estate farming in your business. The key is to get started!

FAQs

1. Is real estate farming a cost-effective marketing strategy? 

Yes, real estate farming can be a cost-effective marketing strategy because it allows you to tailor your marketing efforts to a specific area and generate a higher return on investment.

2. How long does it take to see results from real estate farming? 

It can take months (if you leverage our customised strategies) or even years to see results from real estate farming because it requires consistent marketing efforts and a long-term commitment to building relationships within a specific area.

3. Can real estate farming be used in combination with other marketing strategies? 

Yes, real estate farming can be used in combination with other marketing strategies, such as online advertising and social media marketing.

4. How do I identify my target audience within a specific area? 

You can identify your target audience by researching the demographics, interests, and needs of the residents in that area as well as micro farm opportunities in your farm.

5. What are some examples of marketing materials used in real estate farming? 

Examples of marketing materials used in real estate farming include postcards, newsletters, and brochures, social media, video marketing, online marketing like PPC ads and retargeting, community outreach, branding opportunities and many others.

#RealEstateFarming #GeoFarming #GeographicFarming #MarketingStrategy #CommunityExpert #Consistency #Predictability #BrandAwareness #ConversionRates #CostEffective #Personalization #Patience #TimeConsuming #Competition #LimitedReach #Budget #Audience #Niche #Strategy #SuccessfulFarmingTips

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post <strong>Pros and Cons of Real Estate Farming</strong> appeared first on Launch Your Farm.

Real estate agents often talk about the importance of networking in their profession, and for good reason. Establishing connections and building relationships with people in your industry can open up a world of opportunities and help grow your business. One area where networking is especially crucial is in geographic farming, which involves targeting a specific area or neighbourhood for your real estate business. In this article, we will discuss why networking is so essential to success in geographic farming, and offer tips on how to build your real estate network.

What is Geographic Farming?

Geographic farming is a marketing strategy where a real estate agent focuses their efforts on a particular neighbourhood or area. The goal is to establish themselves as the go-to agent for that particular area, by marketing themselves and their services to the residents of the community. By focusing their marketing efforts on a specific area, agents can build name recognition and credibility, which can lead to more listings and sales in that area.

Why is Your Real Estate Networking Important in Geographic Farming?

When it comes to geographic farming, networking is a crucial part of creating a successful plan. If you’ve been following us for any length of time, you know that we talk about C.P.R. (Community, Positioning & Relationships) And the ultimate goal for any “farmer” is to strengthen existing relationships and build new ones. 

The more connections, or relationships, you have in a particular area, the more likely you are to be successful in that area. Networking can help you establish relationships with other professionals in your area. You can focus on real estate related businesses such as mortgage brokers and home inspectors, who can refer clients to you. But it’s also super important to focus on businesses that aren’t directly tied to our industry. Networking can also help you build relationships with potential clients, such as homeowners who may be looking to sell their homes in the future.

Networking can also help you stay up-to-date on what’s happening in your target area. By attending local events and staying active in the community, you can gain a better understanding of the neighbourhood and its residents.This helps you with the “Positioning” part of the C.P.R. by becoming more of an expert in the community. This knowledge can be invaluable when it comes to marketing your services and connecting with potential clients.

Tips for Building Your Real Estate Network

Here are some helpful tips for building your real estate network in your geo farm:

Attend Local Events

Attending local events, such as community fairs, festivals, arts and craft shows or anything that brings your community together, can be a great way to meet new people and establish connections. Make sure to bring business cards with you and introduce yourself to other attendees. One of our favourite things is to ensure you have branded clothing, but make sure it’s subtle and not over the top. You should also try to strike up conversations with people in your farm to find out more about them and their interests and needs. You never know who might be in the market for a new home or looking to sell their current one. And you can also create connections you didn’t even think about.

Join a Real Estate Organization/Group

While this may not be networking directly in your farm, by joining local real estate organisations and groups, you can connect with others in our industry and help establish yourself as a credible contact for your area. These organisations often host networking events and seminars, which can help you make connections while also learning more about how to be a better agent overall.These types of relationships can be invaluable when you learn to network with out of town professionals..

Use Social Media

I’m sure by now you’ve realised the power of social media. It can be an extremely powerful tool for networking in real estate. Make sure to have a strong presence on platforms like Facebook and Instagram, and post regularly about your services and your target area. But if you want to get the best return on your time, we’ve found that agents who use social media to focus on adding value OUTSIDE of real estate to their community on social media, are the agents who develop the strongest network. Let’s be honest, most people aren’t thinking about real estate 24/7, unless you are an agent like us, so if all you use social media for is to talk about real estate, you won’t connect with the community at a high level.  You can also use social media to connect with other professionals in your industry, like we mentioned in the last suggestion, but done virtually online., And connecting one to one on social media with your clients can further strengthen your relationships and referrals. 

Volunteer in the Community

Volunteering in your community can be a great way to give back and meet new people at the same time. At Launch Your Farm, our suggestion is to look for local organisations that align with your values and interests, and get involved. This way you are going to ensure you enjoy doing it and can get behind a cause that means something to you, and has an impact in the community as well. This can be a great way to establish yourself as a trusted member of the community and build relationships with potential clients. This ties into the “Positioning” category by establishing yourself as an ambassador for the community.

How to Maintain and Strengthen Your Network

Building a real estate network is just the first step. As we mentioned at the beginning, it’s crucial you think past just businesses and people directly servicing the real estate industry and connect with others in your community. Also, it’s important to maintain and strengthen those connections over time. Here are some tips for doing so:

• Follow up regularly: Don’t just meet someone once and then forget about them. This is a mistake most agents make. You need to ensure you follow up with your relationships regularly, whether it’s through email, phone, or social media, in person or any other form of communication you put in place.
• Provide value: This is an absolute MUST if you plan on maintaining market share or even becoming a household agent. It’s important you are always looking to offer your contacts something of value, such as market updates or helpful tips for homebuyers and sellers. But you also want to provide value outside of the real estate space as well. This will keep you top of mind and help establish you as a knowledgeable and helpful resource inside and out of the real estate space.
• Attend networking events: Don’t just go to one event and call it quits. Keep attending local events and real estate organisation meetings, even after you’ve established some connections. The consistency and continual contact will help you continue to expand your network and meet new people while staying top of mine.
• Ask for referrals: Don’t be afraid to ask your contacts for referrals. If you build relationships that are genuine and based on adding value, you should have no problems asking for referrals. If you build your farm from a strictly transactional system, then you’ll struggle getting consistent referrals. When you come from contribution, add value and focus on relationships, if they know someone who’s in the market to buy or sell a home, they will drastically be more likely to refer them to you.
• Show gratitude: When someone does refer a client to you or provides some other kind of help or support, make sure to express your gratitude. A simple thank you note or phone call can go a long way in maintaining strong relationships.

Conclusion

In conclusion, networking is essential to your success in your geographic farm. When you focus on the C.P.R. in your business, you will find more opportunities to grow. By building connections and relationships with other businesses, your community and other professionals, you can establish yourself as a trusted and knowledgeable agent of choice in your community. Attending local events, joining real estate organisations, using social media, and volunteering in the community are all effective ways to build and maintain your real estate network.

FAQs

1. What is geographic farming?

Geographic farming is a marketing strategy where a real estate agent focuses their efforts on a particular neighbourhood or area to establish themselves as the go-to agent for that particular area.

2. Why is networking important in geographic farming?

Networking is important in geographic farming because it helps you establish connections in the community and build relationships with other professionals in the industry, as well as potential clients in your target area.

3. How can I build my real estate network?

You can build your real estate network by attending local events, joining real estate organisations, using social media, and volunteering in the community.

4. How can I maintain and strengthen my real estate network?

To maintain and strengthen your real estate network, you should follow up regularly, provide value, attend networking events, ask for referrals, and show gratitude.

5. What are some benefits of having a strong real estate network?

Some benefits of having a strong real estate network include more referrals, increased credibility, and a better understanding of your target area and its residents.

#LaunchYourFarm #LaunchYourFarmElite #RealEstateNetworking #GeographicFarming #RealEstateMarketing #CommunityInvolvement #LocalEvents #SocialMedia #Volunteering #RealEstateOrganisation #RealEstateReferrals #RelationshipBuilding #AgentPositioning #CommunityEngagement

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post Build Your Real Estate Network appeared first on Launch Your Farm.

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Welcome back to our 107^th episode of the Launch Your Farm Show where I interview Andrea Waltz who is the co-author of the amazing book Go For No.

Today Andrea  shares how she started out in the retail space in sales and management and moved her way up through the company and handling training for their offices. She learned that you need to be willing to hear no more often in order to hear yes if you want to succeed in your life, business and relationships.

Andrea has spent the last 20+ years teaching others how to reprograming how they think about failure, rejection and how they handle the word “No”. This has led to a long career helping others change their lives and in fact was one of the books that help me start Launch Your Farm!

In this episode Andrea and I talk about:

• Why “no” is a more important word than “yes” and how it can re-shape your life.
• Andrea shares that the right mindset is the foundation of growth and will help you remove the mental blocks stopping you from succeeding.
• What you can do to track your success and how to create a baseline with a “no goal” that will help keep you motivated and stay on track.
• A SUPER easy way to get uncomfortable in a controlled way and how to use that uncomfortableness to grow yourself and hit your wildest goals.
• How to create a “no awareness” in your life and business and how that can help you reframe your strategies.
• Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Andrea Waltz anywhere on social media by just searching “Go For No” and you can find their books on Amazon by searching Go For No. (As someone who’s read the Go For No book, I can’t recommend it enough!)

Your Best Book

Check out Andrea’s favorite book at the moment.

“The Four Agreements” by Don Miquel Ruiz 
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1878424319 
USA - https://www.amazon.com/dp/1878424319 

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

• Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

• 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Andrea Waltz – Go For No

Andrea Waltz is the co-founder of Courage Crafters, Inc. and co-author of the best-selling book, Go for No! Yes is the Destination, No is How You Get There. For almost two decades, Andrea has been teaching people in virtually every business and industry how to think and feel differently about failure, rejection, and the word, “no” to achieve their goals and dreams. 

A member of one of the highest regarded professional groups of women in sales, Women Sales Pros, Andrea is considered a top sales influencer online, featured on lists curated by Hubspot, Salesforce.com, Live Hive and many others. The book, Go for No! reached #1 on Amazon’s “Sales & Selling” list in 2010, and has remained in the top 50 Sales books for the last 13 years, selling nearly 500,000 copies.

The “Go for No” strategy has been featured in online and offline magazines and journals including Success Magazine, Inc., Forbes, and many others. Today, “go for no” is a well-known methodology in the world of sales and widely recognized as the singular best program that deals with rejection in business.)

Her latest book with co-author Richard Fenton called, “When They Say No” is being released in February 2023.

The post No: It may not be what you want, but it’s what you need – Andrea Waltz – Go For No appeared first on Launch Your Farm.

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Welcome back to our 106^th episode of the Launch Your Farm Show where I interview Jeremy Snider who runs the Snider Family group with his wife in Kansas City.

Today Jeremy shares how he and his wife have been leveraging farming in their business and have built incredible relationships in their community through their numerous community events and outreach.

From their first event, a pain can recycling event, that was so effective people still talk about it 5 years later. They ended up adding more and more events over the years to become a really dominant player in their farm and we dive into what they’ve done and how they’ve pulled it all off.

In this episode Jeremy and I talk about:

• Why farming gives you back more time, makes lead generation easier and allows you to build predictable income.
• Jeremy shares how they leverage their community events to prospect and connect with their community without having to be pushy sales people.
• What types of events that have worked incredibly well for them and how they’ve adapted over the years to stay relevant and continue to add value to their farm.
• A SUPER easy way to add events in your business that doesn’t have to cost you a fortune, yet still has a big impact in your community.
• How to partner with local businesses and vendors to help pay for the events so it doesn’t have to drain your bank account. (AND you get to build stronger relationships with the businesses.)
• Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Jeremy Snider by text at 913-244-4424 and let him know you saw him on our show. You can check out www.Youtube.com/kansascityrealestate  or shoot him an email at Jeremy@sellwithsnider.com

Your Best Book

Check out Jeremy’s favorite book at the moment.

“Brand Like A Rockstar” by Steve Jones
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1608321959 
USA - https://www.amazon.com/dp/1608321959 

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

• Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

• 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Jeremy Snider – Snider Family Group

Known as “The Connector”, I provide REAL ESTATE SELLERS or BUYERS with the resources they need before, during and after their transaction. With a long career of service through sales (formerly in Radio), I use critical thinking, sales principles + attention to detail to focus on my clients to make sure they understand each step in the process of SELLING or BUYING A HOME.

One of the most difficult aspects of selling or buying a home, is learning about the community and finding the right fit. I create COMMUNITY EVENTS to introduce you & to keep you engaged. Need an introduction? I can help with that!

If you are looking for an AGENT who understands the power of FOLLOW UP AS PART OF THE PROCESS, let’s talk.

The post How to connect with your farm through community events! – Jeremy Snider appeared first on Launch Your Farm.

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Welcome back to our 105^th episode of the Launch Your Farm Show where I interview Susanna Haynie who is a broker with The Colorado Real Estate Group in Colorado Springs.

Today Susanna shares how she’s built an amazing micro farm in her business by staying focused and determined to make a difference in her community.

From her early start working with investors, to shifting to a community focused residential real estate business, Susanna quickly realized it was more profitable to focus her attention in her farm. And it’s REALLY paid off.

In this episode Susanna and I talk about:

• Why she chose to stay focused on a smaller farm and double down rather than try and expand her area.
• Susanna shares how she started from a small start of 350 homes and learned to build deep one-on-one relationships that have paid dividends in her business.
• What she did to stay focused after 8 months of not seeing a payoff, and how that moment shaped her business in the future.
• A SUPER easy way to boot strap your farm start up if you don’t have a lot of cash to get going.
• How she leveraged a community garage sale to connect with the community and create a full-fledged marketing system around it.
• Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Susanna Haynie on social media @yourcoshouse and on her website at www.YourColoradoSpringsHouse.com

Your Best Book

Check out Susanna’s favorite book at the moment.

“The Comfort Crisis” by Michael Easter
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0593138767 
USA - https://www.amazon.com/dp/0593138767 

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

• Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

• 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Susanna Haynie – Colorado Real Estate Group

Susanna was born and raised in Germany.  She started her real estate journey 12 years ago when her husband retired from the military. Susanna works in residential real estate sales, loves to educate her clients, and holds herself to the highest professional standards to ensure 100% client satisfaction.  She and her husband have 3 adult children and live in Colorado Springs.  Away from work, Susanna enjoys making pottery and exploring the great outdoors.

The post From Micro Farm To Massive Momentum – Susanna Haynie appeared first on Launch Your Farm.

Listen On The Podcast

Welcome back to our 104^th episode of the Launch Your Farm Show where I interview Jennifer Murtland, the co host of the Real Estate Fight Club Podcast.

Today Jennifer shares how she started as a real estate investor before getting into real estate. Which then lead her to starting her own real estate team and growing an international presence as well.

As she evolved her business, she took what she learned over the years and after doing 100-120 deals a year, she took a step back to focus on having a life outside of real estate. She found things she loves, which is connecting with the community and giving back by partnering with local businesses and preferred vendors.

In this episode Jennifer and I talk about:

• Why agents should be leveraging their preferred vendors to help have a bigger reach in your community and ultimately get more transactions.
• Jennifer shares how they have created mutually beneficial events and opportunities with other businesses that create a lot of buzz in their farm area.
• What she does to get consistent sponsorships every month, allowing them to double down on their marketing and reach more people.
• A SUPER easy way to use contests to grow your database very quickly, and how to leverage social media to reach even more people. 
• How to create tremendous value for your vendors so they keep coming back with sponsorship money each month.
• Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Jennifer Murtland on her podcast at The Real Estate Fight Club or on social media.  Or call or text her at 513-400-1691.

Your Best Book

Check out Jennifer’s favorite book at the moment.

“Predictably Irrational” by Dan Ariely
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0061353248 
USA - https://www.amazon.com/dp/0061353248 

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

• Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

• 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Jennifer Murtland – Co-Host – Real Estate Fight Club

Jennifer is a licensed Real estate agent and investor in Ohio and. She started her real estate career wholesaling short sales and investing in rentals in 2008. She is a co-host for Real Estate Fight Club podcast – A podcast for Real Estate agents that focuses on battling about residential real estate topics.

She is a no bull shit passionate professional that is committed to your success and is currently looking for real estate agents to join her organization which is now expanded to Mexico, Panama, Portugal, Colombia and Spain. .

Interesting Facts about Jennifer:

1. Has been skydiving 4 times

2. Was her high school’s mascot – a bumble bee

3. Traveled the world for a year visiting 17 countries; while still running her residential real estate business

4. Went cage diving with Sharks in South Africa

The post Are you leveraging vendors, events and sponsorships? You should be! – Jennifer Murtland appeared first on Launch Your Farm.

Listen On The Podcast

Welcome back to our 103^rd episode of the Launch Your Farm Show where I interview Scott Hack with Finish Line Realty and the founder of the Real Estate Distilled conference.

Today Scott shares how he decided to start his own real estate conference after finding a real need in the industry for curated and concentrated real estate training.

As an owner of an independent brokerage, Scott found a real need for smaller real estate conferences that are super impactful, but where you don’t feel like just a number in a crowd, so he started his own.

In this episode Scott and I talk about:

• Why agents should make real estate training and conferences a part of their business plan and how to make the most out of them in your business.
• Scott shares how agents can grow their businesses in leaps and bounds, and not just from the training at the conferences.
• What types of training and conferences agents should attend to get the most growth in their business.
• A SUPER easy way to stand out a conference and generate referrals from all over with some simple tricks.
• How you can start your own event and how that can help you grow as a person and in your business.
• Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Scott Hack on his website at www.ScottHack.com where you can find out more about his brokerage and the conference. You can also find out more about the Real Estate Distilled conference at www.RealEstateDistilled.com

Your Best Book

Check out Scott’s favorite book at the moment.

“Creating Super Fans” by Brittany Hodak
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1774580780 
USA - https://www.amazon.com/dp/1774580780 

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

• Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

• 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Scott Hack – Founder – RealEstateDistilled.com

The post Real Estate Conferences – Grow Your Business and Grow Yourself – Scott Hack appeared first on Launch Your Farm.

Listen On The Podcast

Welcome back to our 102^nd episode of the Launch Your Farm Show where I interview Grant Findlay-Shirras with Parkbench and the Become A Local Leader Podcast.

Today Grant shares how he got into the real estate marketing world, kind of by accident after working in the fitness space. Grant ended up building a marketing machine with his wife for her real estate business and quickly realized that other agents could benefit.

That led Grant to build Parkbench, which has quickly become one of the top marketing platforms for real estate agents by building a platform for hyper local content and helping agents become local leaders in their community.

In this episode Grant and I talk about:

• Why he focused his attention on helping agents help local businesses make more money and how that translates into more transactions for the agents.
• Grant shares how taking a community first approach can lead you to become the local leader very quickly and build relationships you never thought possible.
• What type of content drives consumers and how you can leverage content to position you as the local expert and ambassador in your farm.
• A SUPER easy way to add value to local businesses in your farm that helps separate you from the competition which makes it even easier to book more appointments.
• How being a local expert can help you convert more appointments and gets buyers and sellers chasing YOU rather  than the other way around.
• Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Grant Findlay-Shirras on their site at www.Parkbench.com and be sure to find them on social media as well. You can check out their reviews online as well to find out more what other agents think about them too.

Your Best Book

Check out Grant’s favorite book at the moment.

“How To Be A Power Connector” by Judy Robinett
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0071830731  
USA - https://www.amazon.com/dp/0071830731 

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

• Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

• 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Grant Findlay-Shirras – Founder – Parkbench.com

The post How To Become A Local Leader And Connect With Your Community – Grant Findlay-Shirras appeared first on Launch Your Farm.

Listen On The Podcast

Welcome back to our 101^st episode of the Launch Your Farm Show where I interview Mike Murlin who is the director of sales at Follow Up Boss. He’s also a past contributor for our Launch Your Farm Elite workshop where he brought a TON of value for our members.

Today Mike shares how he got started doing inside sales at the age of 14 and worked his way up over 20 years in sales which brought him to the real estate technology space.

Mike has learned a ton by working behind the scenes with some of the top solo agents and teams in the world and he shares some of the things he’s learned over the years in regards to farming.

In this episode Mike and I talk about:

• Why it’s better to help people than it is to try and persuade them and how you can apply that belief in your own farm to crush it.
• Mike shares how to use technology, not to replace you, but rather enhance what you are doing, so you can create top notch service and effective communication for your clients and win more deals.
• What agents need to do to stay relevant in a shifting market and why that matters more now than ever.
• A SUPER easy way to leverage technology to create actionable processes and personalized moments to wow your clients and create a flood of referrals.
• How agents can stand out and take more market share based on what you do TODAY to build a solid farm over the next 10 years.
• Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Mike Murlin and the team at www.FollowUpBoss.com  and check out their online reviews to find out more about what they are all about. And be sure to give them a try with their 2 week free trial.

You can directly connect with Mike at Mike.Murlin@FollowUpBoss.com  if you have any questions or want more information.

Your Best Book

Check out Mike’s favorite book at the moment.

“Enchantment” by Guy Kawasaki
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/B0049U4INC 
USA - https://www.amazon.com/dp/B0049U4INC 

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

1. The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

• Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

• 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Mike Murlin – Director Of Sales – Follow Up Boss

Mike Murlin got his start in sales 22 years ago and throughout his various projects produced over 200 million dollars in revenue as an individual contributor and sales leader. He has spent the last near decade specializing in real estate lead generation and CRM systems. Having built several high producing sales channels and teams, his focus now as Director of Sales with Follow Up Boss is helping agents and teams by sharing with them best in class real estate technology along with the sales and sales leadership insights yielded from his long career.

The post As markets shift, so should your follow up strategies! – Mike Murlin appeared first on Launch Your Farm.