Episode 47 – Kelley Skar


Kelley Skar – Launch Your Farm – Episode 47

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Welcome back to our 47th episode of the Launch Your Farm Show where I interview Kelley Skar with EXP Realty in Calgary Alberta.

Today Kelley shares how he ended up becoming a master at email marketing from the skills he learned growing a real estate brokerage. He went from 9 agents to 105 in less than 2 years and a big part of the success he had in growing it was based on his email marketing plan.

He also started helping other agents with their email marketing to engage their databases which helped him further master his skills while helping other agents grow their businesses.

In this episode Kelley and I talk about:

  • Why email is so important for getting your personal message and brand out to your farm.
  • Kelley shares how to use unique strategies to grow your database with engaged followers that actually look forward to getting your emails.
  • What you can do to get more business from your database by creating relevant content for your audience by focusing on 2 specific types of emails per month.
  • A SUPER easy way to come up with content ideas for your emails that get more opens and get the phone ringing.
  • How to tie in your email marketing into your overall farming plan to get the most from your efforts.
  • Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Kelley at  www.rewrittn.com and connect with him there. You can book a call with him there and grab a copy of the “Top 10 Emails” he’s ever written.


YOUR BEST BOOK – Check out Kelley’s favorite book at the moment.
 “Crush It” by Gary Vaynerchuck
 To get a copy you can order it here:
 Canada – https://www.amazon.ca/dp/0061914177  
 USA - https://www.amazon.com/dp/0061914177 


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Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help

  • The Farm Boot Camp – This 8 week boot camp is designed to get you into action quickly and efficiently. By using the unique and proven strategies we teach you, you can start to generate leads and gain market share in your farm. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have a ton of strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com
  • The Farm Course – In this course will learn the best practices and fundamentals for finding, selecting and launching your geographic farm. If you haven’t launched a farm before or already have one running but want to get a better understanding of farming then this course is for you! www.TheFarmCourse.com
  • 30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Kelley Skar - Launch Your Farm

Kelley is a second-generation REALTOR®, prolific blogger, real estate coach, as well as an internationally known speaker. He is considered by at least three people in this world to be the world’s greatest dad and most loving husband. He is a Cheesehead (Go Pack Go) through and through, loves to coach baseball, shred up the Canadian Rockies and watch his kids play every sport imaginable. He is a lover of life and makes every effort to live every day to the fullest.

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