Episode 110 – Beatty Carmichael
Listen On The Podcast
Welcome back to our 110th episode of the Launch Your Farm Show where I interview Beatty Carmichael who is the founder of www.AgentDominator.com
Today Beatty shares how he took lessons from his marketing business in direct response marketing and applied it to his real estate marketing company helping agents reach six figures in under a year through direct response marketing and geographic farming.
Beatty has a real passion for marketing and has built an amazing business that uses post cards to help agents become a dominant player in their farm with proven and trackable marketing strategies.
In this episode, Beatty and I talk about:
• Why tracking results in your marketing is one of the most important things you can do in your business.
• Beatty shares how to shift your marketing from self-promotion, to marketing that actually generates leads and gets you in front of ACTUAL buyers and sellers.
• What Beatty has learned from marketing strategies outside of the real estate industry that he’s applied to our industry.
• A SUPER easy way to leverage video AND post card marketing with his “video fusion” marketing strategy.
• How Beatty has helped agents achieve total market share in their farms in under a year with extremely successful and targeted marketing.
• Plus a ton of other ideas that you can use to grow geographic farm!
Last Piece Of Advice:
“If you get in front of someone and stay there, you have to do something that you are passionate about!“
Your Best Book
Check out Beatty’s favorite book at the moment.
“The Millionaire Real Estate Agent” by Gary Keller
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0071444041
USA – https://www.amazon.com/dp/0071444041
“Monopolize Your Marketplace” by Richard Harshaw
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1930771045
USA – https://www.amazon.com/dp/1930771045
Connect with Beatty Carmichael
On his site at www.AgentDominator.com and you can see the type of marketing he does and you can check out his podcast at www.GetSellersCallingYou.com
Be sure to like and subscribe to our online channels as well as check our website and other social channels.
Your Friend In Farming,
Ryan Smith
Launch Your Farm
Website – http://www.LaunchYourFarm.com
Facebook – http://www.Facebook.com/LaunchYourFarm
P.S. Want more help with your farm? Here are a few ways we can help.
Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com
30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com
About Our Guest
Beatty Carmichael from AgentDominator.com
In 2012 Beatty Carmichael focused his company’s efforts exclusively on the real estate industry, and the beginning of Agent Dominator was birthed. Starting with geographic farming using postcard marketing, the objective was to help agents get more listings. In that pursuit, he mailed over 2 million postcards, conducted 21 split marketing tests, plus tested an additional 37 message variations, to determine what message, fonts, headlines and layouts actually worked best to get the most listings. By applying the results from these tests, many of his Realtor clients have earned around $100K or more in their first 12 months with postcard marketing alone.
Since the early days of geographic farming, Agent Dominator has expanded into other areas, developing its own cutting edge technologies that further increase more listings for its clients. Agent Dominator has also expanded from being focused solely on geographic farming to now helping agents increase sales and referrals from past clients and sphere of influence, to helping commercial brokers acquire new properties to sell … and able to offer a money back guarantee on the results it produces.
Beatty and his company have worked with some of the top Realtors in the country — individuals earning over $1 million a year GCI from personal production, to leaders of teams who do 100-300 transactions a year, and other teams that range from 800 to over 2,100 transactions a year. In addition to being the chief marketing expert, Beatty also publishes a blog and podcast named GetSellersCallingYou.com that is committed to helping agents get more listings by teaching them simple, best practices in marketing to do it.
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