Businesses Archives - Launch Your Farm

www.LaunchYourFarmTraining.com/waiting

P.S. Want more help with your farm? Here are a few ways we can help.

The Expert Agent Group – Join our free group and connect with other passionate real estate agents in unlocking the secrets to becoming a hyperlocal expert through geographic farming and community focused strategies. Discover proven strategies, collaborate with like-minded professionals, and access exclusive resources to help you excel in your local market.

Join at www.facebook.com/groups/theexpertagent

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

Join The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!www.LaunchYourFarmTraining.com/waiting

About Our Guest

Lorraine Jordan – With Keller Williams In Simcoe County

Lorraine Jordan is an entrepreneur, author, keynote speaker, coach, and leader, but more importantly, a dream-maker. Her goal is to work with individuals and families to make smart, educated decisions when it comes to real estate. She has written two books, “Truly Winning in Real Estate” and “Freedom to Live Your Best Life,” to provide clear-cut guidance on how to find your way to financial freedom.

She is a powerhouse real estate professional with over 30 years of experience, mastering the art of selling and helping clients along their real estate journey. In 2002, she started Team Jordan with just one assistant. Today, Team Jordan is 26 agents strong, employs 12 admin & client care staff, averages over 300 transactions per year, and is consistently the number one Keller Williams group in Canada, #20 Globally, selling more than $3.5 billion in real estate sales and helping over 10,000 families and counting across Canada.

She has worked with multiple builders and developers and is knowledgeable in land acquisition, assembly, development, and construction, having played a pivotal role in the sales and marketing of 8 subdivisions in Ontario. To date, she holds just under 200 doors and over $71M in real estate across Canada with her JV partnerships.

Nominated multiple times for Business Woman of the year, she is a Tony Robbins Platinum member, a Certified John Maxwell Leader, and a member of the coveted Gary Keller Top 200 Mastermind group.

Lorraine is a philanthropist and supporter of her hometown. She understands and appreciates the many unique benefits of life in the Georgian Bay area with its unmatched beauty, culture, and amazing outdoor living. She is the mother to four amazing children, now adults, Pierre, Alec, Adam, and Jenie. She surrounds herself with influential, high-energy people and is determined to help others find financial freedom and wealth through real estate investing. She lives to collaborate, share, and empower others.

Let her guide you to live your best life starting today.

https://www.spheresocialmedia.com/home?am_id=ryan600

The post Mega Agent Shares: Myths, Motivation, Money, Mindset And Mastery – Episode 114 – Lorraine Jordan appeared first on Launch Your Farm.

Dating, Avatars & Real Estate – Foundational Lessons In Business – Episode 113 – Oliver Borr

FarmerRyan — Thu, 27 Jul 2023 14:57:12 +0000

Episode 113 – Oliver Borr

Listen On The Podcast

Welcome back to our 113th episode of the Launch Your Farm Show where I interview Oliver Borr who is a real estate marketing coach and founder of Sphere Social Media.

Today Oliver shares how many agents misunderstand marketing and get it all wrong. We talk about how to find your ideal clients and build marketing systems that can provide you an abundance of leads when you understand the fundamentals. His basic framework is built on the following foundation. Set up your brand, automate your processes and systems and then scale your business through prospecting.

In this episode, Oliver and I talk about:

• Why it’s critical for agents to build out systems that are automated so that they can focus on the most dollar-productive activities.

• Oliver shares how he compares dating and highschool to real estate and how this simple analogy can make you a better agent.

• What Oliver has learned about choosing an ideal avatar so that your marketing and message reach the right people, at the right time and drastically increase your conversions.

• A SUPER easy way to use things you love and are great at and use that to focus on adding value to connect with your ideal clients.

• How you can achieve mastery in your business life by narrowing down on specific niche and going deep by focusing on adding as much value as you can.

• Plus a ton of other ideas that you can use to grow your geographic farm!

Last Piece Of Advice:

“Focus on yourself and your own business. Don’t try and shortcut it.And speak to authentic people that can give you real advice and real help from real experience.“

Your Best Book

Check out Oliver Borr’s favorite book at the moment.

“Expert Secrets” by Russell Brunson

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1401970605

USA – https://www.amazon.com/dp/1401970605

“Grit” by Angela Duckworth

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1443442321

USA – https://www.amazon.com/dp/1443442321

“Essentialism” by Greg McKeown

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/0804137404

USA – https://www.amazon.com/dp/0804137404

Connect with Oliver Borr:

Check out his social media systems and marketing program and get special pricing as well. You can find it at

Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

www.LaunchYourFarmTraining.com/waiting

P.S. Want more help with your farm? Here are a few ways we can help.

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

Join The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!

About Our Guest

Oliver Borr – Real Estate Marketing Coach & Founder Of Sphere Social Media

First and foremost, Oliver is a husband and dad of 3 amazing kids. Oliver is a real estate entrepreneur, public speaker, and real estate marketing coach. He’s the host of The Real Marketer podcast, founder of inabox, a coaching company that helps real estate agents and brokers with their marketing and messaging, and creator of Sphere Social Media, a social media platform for real estate professionals that helps them create an entire week’s worth of content in as little as 10 minutes. He’s on a mission to empower real estate professionals all over the world to build the business of their dreams by teaching them how to market themselves effectively by using the right messaging, to attract the right people.

The post Dating, Avatars & Real Estate – Foundational Lessons In Business – Episode 113 – Oliver Borr appeared first on Launch Your Farm.

Positioning, Presence, Proximity and Possibility: The 4 P’s Could Change Your Life! – Episode 112 – Guillermo Serafin

FarmerRyan — Thu, 13 Jul 2023 13:00:00 +0000

Episode 112 – Guillermo Serafin

Listen On The Podcast

Welcome back to our 112^th episode of the Launch Your Farm Show where I interview Guillermo Serafin who’s a super experienced business consultant and strategist.

Today Guillermo shares how he’s learned to overcome so much adversity in his life and nearly 20 years in the real estate business and how he’s used that to his advantage. Guillermo has so many reasons that he could have just given up but after being born with congenital glaucoma, losing his vision at the age of 16, having 27 eye surgeries, growing up in project housing in LA, losing his father at the age of 2 and having a mother who didn’t speak English. But thanks to the way his mother raised him, he learned never give up and keep fighting.

This has translated into his business and life and has helped him develop his keys to success:

Positioning, Presence, Proximity and Possibility

In this episode, Guillermo and I talk about:

• Why it’s critical for agents to learn to correctly position themselves in the right situation so people see you as the best person to serve them at the highest level.

• Guillermo shares how to show up where your ideal clients are and be in the right place at the right time to build those relationships.

• What Guillermo has learned about getting in front of home owners by creating the right message geared specifically for your ideal clients.

• A SUPER easy way to segment your market to ensure you reach the right person with the right offer at the right time and drastically increase your conversions.

• How Guillermo achieved massive success by helping his clients learn what the possibility that matters to your customer the most. Not just give them a cookie cutter approach.

• Plus a ton of other ideas that you can use to grow geographic farm!

Last Piece Of Advice:

“If you aren’t willing to be the first in the office, and do the grind, it shouldn’t be a surprise why you’re not winning if you’re not winning.“

Your Best Book

Check out Guillermo Serafin’s favorite book at the moment.

“Traction” by Gino Wickman

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1936661837

USA – https://www.amazon.com/dp/1936661837

Connect with Guillermo Serafin:

On his calendar link – https://calendar.thesuccessboss.com Or find him on Facebook – https://www.facebook.com/guillermo.serafin.1

Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

www.LaunchYourFarmTraining.com/waiting

P.S. Want more help with your farm? Here are a few ways we can help.

About Our Guest

Guillermo Serafin – Business Consultant and strategist

The truth of who we are is created through the sum of who’ve we’ve been. I am a success strategist that has been self employed since the age of 17. I have worked in various industries consulting others in every aspect of wealth and business. I am a constant student and a firm believer that the answers are out there for anyone determined enough to find them.

I am licensed as a mortgage, real estate, and insurance broker. I am a business coach/ consultant that specializes in out of the box thinking in order to generate out of this world results. I always tell people that with me, it’s never about that you can’t do something, it’s always about when you’ll do it.

Choice is the one most powerful tool we all have at our disposal. Some of us use this tool effectively and others need practice. I help with that practice, and for those already being effective I assist to get them to be masterful.

I started in the music business as an artist then grew to being a producer, studio owner, and label owner. I went to school for massage therapy and did that for 3yrs. I got in to real estate and got licensed for insurance as well. I ran brokerage operations for others and of my own. I consulted business owners both in and out of the real estate and financial space on everything
from marketing to systems and mindset and more. I am a partner in a Farmers Insurance agency.

I formalized my consulting into an offering for business owners of all sizes and in any industry and now operate The Cultyour Company, a full service consulting agency that offers do for you and with you packages. My goal is to facilitate opportunity through the various business ventures that I own and operate.

I am driven by helping others achieve what they previously thought was out of their reach. I plan to speak world wide to inspire and motivate. I have a top 100 ideal clients and plan to make that list a reality in the next ten years.

The post Positioning, Presence, Proximity and Possibility: The 4 P’s Could Change Your Life! – Episode 112 – Guillermo Serafin appeared first on Launch Your Farm.

Pros and Cons of Real Estate Farming

FarmerRyan — Thu, 06 Apr 2023 09:00:00 +0000

What You Need to Know About The Pros and Cons Of Farming

The real estate industry is changing. It always has been, and it always will be. That’s great news for you. With those changes comes opportunities and some disadvantages. The old school ways of doing geo farming have come and gone, however we are left with new ways of establishing yourself as the community expert. Today we are going to dive into some of the pros and cons of real estate farming you should know about if you want to build a long term successful business.

What is Real Estate Farming?

Before we start, It’s important to discuss what exactly is real estate farming? Some call it geographic farming. You may hear geo farming or geographical farming. You may just hear it referred to as “farming”. Whatever you call it, real estate farming is a marketing strategy where you focus on building relationships with homeowners and potential buyers within a specific geographic area. It involves consistently marketing to a specific neighbourhood or area to build your brand and generate leads. The great news is there are plenty of strategies you can do to build your geo farming business, which we cover in other blogs.

Before we dive into some tips and tricks, let’s talk about the pros and cons of farming you should understand!

Benefits of Real Estate Farming

Consistency

One of the main benefits of real estate farming is that it can provide consistency in your business. Agents who learn to master their efforts in their farm can build an incredibly predictable stream of leads and business from their farming efforts. This consistency can help you build a sustainable business and make it easier to plan for the future. It also allows you to be able to really reinvest in your business because you know you can get consistent returns on your marketing and efforts spent.

Predictability

Geo farming can also provide predictability in terms of your marketing efforts. This predictability allows you to create a plan that you know gets results and gets engagement. By understanding your basic metrics and your returns, you can spot changes in your market, your efforts and see more opportunities or changes that may need to be made. Also, when you farm the same area consistently, you can create a marketing plan that is tailored to that area and its residents. Which further increases your predictability.

Increased Brand Awareness

For most agents, the reason they choose to farm is they want to build a recognisable brand. Consistent farming allows agents to dramatically increase their brand awareness within their farm, thus making it easier to convert more leads, spend less and make more money. By consistently marketing to a specific neighbourhood, you can build a reputation as the go-to agent in that area which compounds all your other efforts and increases your overall business. This can help you build trust with potential clients easier and also makes it easier to generate consistent leads.

Higher Conversion Rates

When you choose to start a farm, you may not realise it, but the right approaches can lead to MUCH higher conversion rates than traditional real estate efforts. Because the right type of farming focuses on building relationships, positioning yourself as the expert and ambassador and by putting the community first (our signature C.P.R. system) you create a much stronger sense of familiarity and trust. This can make it easier to convert leads into clients and close deals because you have inherent loyalty, name recognition and stronger relationships.

Cost-Effective

With the right approaches, agents can use geographic farming as a cost-effective marketing strategy. By focusing on a specific area, you can save money on marketing expenses and generate a higher return on investment. This is due to higher conversion rates, doubling up on your strategies that work and learning to leverage what we call “strategy stacking” to get way more bang for your buck. Your tailored marketing efforts can also convert higher because it’s more suited for the specific area you are serving, rather than trying to be a general agent to all.

Personalization

Finally, real estate farming allows you to personalise your marketing efforts. By focusing on a specific area, you can create marketing materials that are tailored to the interests and needs of that area. This helps the community connect more to your marketing, as well as establishes you as the agent of choice, as you position yourself as the community specialist. This can help you build even stronger relationships with potential clients and generate more leads than you can keep up with!

Drawbacks of Real Estate Farming

It Requires Patience

One of the drawbacks of real estate farming is that it requires patience. As you are probably aware, that is something many of us agents struggle with. We want instant results and quick profits. However, farming isn’t a get rich quick scheme and takes effort. Building relationships with homeowners and potential buyers within a specific area takes time and effort. It can take months (if you learn our strategies) or even years to see results from your marketing efforts. And for many out there, they just don’t have the patience to see it through.

Time-Consuming

Geo farming can also be time-consuming. Again, it’s not a get rich quick scheme. You are going to have to put time into it to see results. The great news is that most agents aren’t committed to putting the needed time and effort. That bodes well for agents like you who are ready to make it work. The right approaches require consistent marketing efforts and a long-term commitment to build strong relationships in your farm. This can take time away from other aspects of your business if you are trying to juggle multiple balls at the same time.

Requires Consistency

One thing that is a guarantee is that geographic farming requires consistency! Consistency in your marketing efforts, in your lead generation, in your follow up and in your growth . You need to consistently focus your energy and efforts in your community or neighbourhood to ensure you get the most from the relationships you build.This can be challenging if you have a busy schedule or other responsibilities that take up your time. Or if you just aren’t fully committed.

Competition

Another drawback to farming is that you may face competition from other agents who are also targeting the same area. This can make it more difficult to stand out and generate leads. The great news is, from our experience, most areas don’t truly have a dominate agent in their area, or at least not one that you should be worried about competing with.

Limited Reach

Real estate farming also has a limited reach. Some agents fall into the trap of “FOMO” and feel that farming can limit their business. By focusing on a specific area, you may miss out on potential clients who live outside of that area. This can limit your overall reach and potential business opportunities. However, the right approaches and long term plan, can all but eliminate those concerns.

Factors to Consider Before Implementing Real Estate Farming

Before implementing any geographic farming strategies in your business, there are several factors you should consider:

Your Budget

Farming requires a financial investment in marketing materials, events, and other initiatives. But it also requires a “Time” budget as well as an “energy and effort” budget as well. You need to consider your budget before you fully commit and make sure you have the resources to sustain a long-term marketing effort. The great news is that it doesn’t usually require as much as many agents think.

Your Audience

You need to identify your audience within your farm and build a plan to connect with them on matters that have the biggest impact for them. An audience living in a condo building won’t have the same opportunities, challenges and concerns as someone living in a rural or suburban area, so understanding the needs of the residents in your farm area is very important.

Your Niche

You also need to consider your niche within the specific area. This may involve identifying the types of properties, price points, or pockets you specialise in or the types of clients you work with.

Your Strategy

Finally, you need to develop a clear strategy for your real estate farming efforts. The great news is that you came to the right place. Here at Launch Your Farm, helping you develop your strategies is what we do!

Tips for Successful Real Estate Farming

To be successful in real estate farming, consider these tips:

Be consistent in your marketing efforts
Provide valuable information to residents in your targeted area
Build relationships with potential clients through community events and other initiatives
Use digital marketing tactics, such as social media and email marketing, to supplement your offline efforts
Measure your results and make adjustments as needed

Conclusion

Real estate farming can be a powerful marketing strategy for building a sustainable real estate business. It offers consistency, predictability, and the potential for higher conversion rates. However, it also requires patience, consistency, and a long-term commitment. By considering the pros and cons of farming and developing a clear strategy, you can successfully implement real estate farming in your business. The key is to get started!

FAQs

Is real estate farming a cost-effective marketing strategy?

Yes, real estate farming can be a cost-effective marketing strategy because it allows you to tailor your marketing efforts to a specific area and generate a higher return on investment.

How long does it take to see results from real estate farming?

It can take months (if you leverage our customised strategies) or even years to see results from real estate farming because it requires consistent marketing efforts and a long-term commitment to building relationships within a specific area.

Can real estate farming be used in combination with other marketing strategies?

Yes, real estate farming can be used in combination with other marketing strategies, such as online advertising and social media marketing.

How do I identify my target audience within a specific area?

You can identify your target audience by researching the demographics, interests, and needs of the residents in that area as well as micro farm opportunities in your farm.

What are some examples of marketing materials used in real estate farming?

Examples of marketing materials used in real estate farming include postcards, newsletters, and brochures, social media, video marketing, online marketing like PPC ads and retargeting, community outreach, branding opportunities and many others.

#RealEstateFarming #GeoFarming #GeographicFarming #MarketingStrategy #CommunityExpert #Consistency #Predictability #BrandAwareness #ConversionRates #CostEffective #Personalization #Patience #TimeConsuming #Competition #LimitedReach #Budget #Audience #Niche #Strategy #SuccessfulFarmingTips

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post Pros and Cons of Real Estate Farming appeared first on Launch Your Farm.

Build Your Real Estate Network

FarmerRyan — Tue, 04 Apr 2023 09:00:00 +0000

The Importance Of A Strong Real Estate Network in Geographic Farming

Real estate agents often talk about the importance of networking in their profession, and for good reason. Establishing connections and building relationships with people in your industry can open up a world of opportunities and help grow your business. One area where networking is especially crucial is in geographic farming, which involves targeting a specific area or neighbourhood for your real estate business. In this article, we will discuss why networking is so essential to success in geographic farming, and offer tips on how to build your real estate network.

What is Geographic Farming?

Geographic farming is a marketing strategy where a real estate agent focuses their efforts on a particular neighbourhood or area. The goal is to establish themselves as the go-to agent for that particular area, by marketing themselves and their services to the residents of the community. By focusing their marketing efforts on a specific area, agents can build name recognition and credibility, which can lead to more listings and sales in that area.

Why is Your Real Estate Networking Important in Geographic Farming?

When it comes to geographic farming, networking is a crucial part of creating a successful plan. If you’ve been following us for any length of time, you know that we talk about C.P.R. (Community, Positioning & Relationships) And the ultimate goal for any “farmer” is to strengthen existing relationships and build new ones.

The more connections, or relationships, you have in a particular area, the more likely you are to be successful in that area. Networking can help you establish relationships with other professionals in your area. You can focus on real estate related businesses such as mortgage brokers and home inspectors, who can refer clients to you. But it’s also super important to focus on businesses that aren’t directly tied to our industry. Networking can also help you build relationships with potential clients, such as homeowners who may be looking to sell their homes in the future.

Networking can also help you stay up-to-date on what’s happening in your target area. By attending local events and staying active in the community, you can gain a better understanding of the neighbourhood and its residents.This helps you with the “Positioning” part of the C.P.R. by becoming more of an expert in the community. This knowledge can be invaluable when it comes to marketing your services and connecting with potential clients.

Tips for Building Your Real Estate Network

Here are some helpful tips for building your real estate network in your geo farm:

Attend Local Events

Attending local events, such as community fairs, festivals, arts and craft shows or anything that brings your community together, can be a great way to meet new people and establish connections. Make sure to bring business cards with you and introduce yourself to other attendees. One of our favourite things is to ensure you have branded clothing, but make sure it’s subtle and not over the top. You should also try to strike up conversations with people in your farm to find out more about them and their interests and needs. You never know who might be in the market for a new home or looking to sell their current one. And you can also create connections you didn’t even think about.

Join a Real Estate Organization/Group

While this may not be networking directly in your farm, by joining local real estate organisations and groups, you can connect with others in our industry and help establish yourself as a credible contact for your area. These organisations often host networking events and seminars, which can help you make connections while also learning more about how to be a better agent overall.These types of relationships can be invaluable when you learn to network with out of town professionals..

Use Social Media

I’m sure by now you’ve realised the power of social media. It can be an extremely powerful tool for networking in real estate. Make sure to have a strong presence on platforms like Facebook and Instagram, and post regularly about your services and your target area. But if you want to get the best return on your time, we’ve found that agents who use social media to focus on adding value OUTSIDE of real estate to their community on social media, are the agents who develop the strongest network. Let’s be honest, most people aren’t thinking about real estate 24/7, unless you are an agent like us, so if all you use social media for is to talk about real estate, you won’t connect with the community at a high level. You can also use social media to connect with other professionals in your industry, like we mentioned in the last suggestion, but done virtually online., And connecting one to one on social media with your clients can further strengthen your relationships and referrals.

Volunteer in the Community

Volunteering in your community can be a great way to give back and meet new people at the same time. At Launch Your Farm, our suggestion is to look for local organisations that align with your values and interests, and get involved. This way you are going to ensure you enjoy doing it and can get behind a cause that means something to you, and has an impact in the community as well. This can be a great way to establish yourself as a trusted member of the community and build relationships with potential clients. This ties into the “Positioning” category by establishing yourself as an ambassador for the community.

How to Maintain and Strengthen Your Network

Building a real estate network is just the first step. As we mentioned at the beginning, it’s crucial you think past just businesses and people directly servicing the real estate industry and connect with others in your community. Also, it’s important to maintain and strengthen those connections over time. Here are some tips for doing so:

Follow up regularly: Don’t just meet someone once and then forget about them. This is a mistake most agents make. You need to ensure you follow up with your relationships regularly, whether it’s through email, phone, or social media, in person or any other form of communication you put in place.
Provide value: This is an absolute MUST if you plan on maintaining market share or even becoming a household agent. It’s important you are always looking to offer your contacts something of value, such as market updates or helpful tips for homebuyers and sellers. But you also want to provide value outside of the real estate space as well. This will keep you top of mind and help establish you as a knowledgeable and helpful resource inside and out of the real estate space.
Attend networking events: Don’t just go to one event and call it quits. Keep attending local events and real estate organisation meetings, even after you’ve established some connections. The consistency and continual contact will help you continue to expand your network and meet new people while staying top of mine.
Ask for referrals: Don’t be afraid to ask your contacts for referrals. If you build relationships that are genuine and based on adding value, you should have no problems asking for referrals. If you build your farm from a strictly transactional system, then you’ll struggle getting consistent referrals. When you come from contribution, add value and focus on relationships, if they know someone who’s in the market to buy or sell a home, they will drastically be more likely to refer them to you.
Show gratitude: When someone does refer a client to you or provides some other kind of help or support, make sure to express your gratitude. A simple thank you note or phone call can go a long way in maintaining strong relationships.

Conclusion

In conclusion, networking is essential to your success in your geographic farm. When you focus on the C.P.R. in your business, you will find more opportunities to grow. By building connections and relationships with other businesses, your community and other professionals, you can establish yourself as a trusted and knowledgeable agent of choice in your community. Attending local events, joining real estate organisations, using social media, and volunteering in the community are all effective ways to build and maintain your real estate network.

FAQs

What is geographic farming?

Geographic farming is a marketing strategy where a real estate agent focuses their efforts on a particular neighbourhood or area to establish themselves as the go-to agent for that particular area.

Why is networking important in geographic farming?

Networking is important in geographic farming because it helps you establish connections in the community and build relationships with other professionals in the industry, as well as potential clients in your target area.

How can I build my real estate network?

You can build your real estate network by attending local events, joining real estate organisations, using social media, and volunteering in the community.

How can I maintain and strengthen my real estate network?

To maintain and strengthen your real estate network, you should follow up regularly, provide value, attend networking events, ask for referrals, and show gratitude.

What are some benefits of having a strong real estate network?

Some benefits of having a strong real estate network include more referrals, increased credibility, and a better understanding of your target area and its residents.

#LaunchYourFarm #LaunchYourFarmElite #RealEstateNetworking #GeographicFarming #RealEstateMarketing #CommunityInvolvement #LocalEvents #SocialMedia #Volunteering #RealEstateOrganisation #RealEstateReferrals #RelationshipBuilding #AgentPositioning #CommunityEngagement

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post Build Your Real Estate Network appeared first on Launch Your Farm.

How to connect with your farm through community events! – Jeremy Snider

FarmerRyan — Thu, 02 Mar 2023 16:55:11 +0000

Episode 106 – Jeremy Snider

Listen On The Podcast

Welcome back to our 106^th episode of the Launch Your Farm Show where I interview Jeremy Snider who runs the Snider Family group with his wife in Kansas City.

Today Jeremy shares how he and his wife have been leveraging farming in their business and have built incredible relationships in their community through their numerous community events and outreach.

From their first event, a pain can recycling event, that was so effective people still talk about it 5 years later. They ended up adding more and more events over the years to become a really dominant player in their farm and we dive into what they’ve done and how they’ve pulled it all off.

In this episode Jeremy and I talk about:

Why farming gives you back more time, makes lead generation easier and allows you to build predictable income.
Jeremy shares how they leverage their community events to prospect and connect with their community without having to be pushy sales people.
What types of events that have worked incredibly well for them and how they’ve adapted over the years to stay relevant and continue to add value to their farm.
A SUPER easy way to add events in your business that doesn’t have to cost you a fortune, yet still has a big impact in your community.
How to partner with local businesses and vendors to help pay for the events so it doesn’t have to drain your bank account. (AND you get to build stronger relationships with the businesses.)
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Jeremy Snider by text at 913-244-4424 and let him know you saw him on our show. You can check out www.Youtube.com/kansascityrealestate or shoot him an email at Jeremy@sellwithsnider.com

Your Best Book

Check out Jeremy’s favorite book at the moment.

“Brand Like A Rockstar” by Steve Jones
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1608321959 
USA - https://www.amazon.com/dp/1608321959

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Jeremy Snider – Snider Family Group

Known as “The Connector”, I provide REAL ESTATE SELLERS or BUYERS with the resources they need before, during and after their transaction. With a long career of service through sales (formerly in Radio), I use critical thinking, sales principles + attention to detail to focus on my clients to make sure they understand each step in the process of SELLING or BUYING A HOME.

One of the most difficult aspects of selling or buying a home, is learning about the community and finding the right fit. I create COMMUNITY EVENTS to introduce you & to keep you engaged. Need an introduction? I can help with that!

If you are looking for an AGENT who understands the power of FOLLOW UP AS PART OF THE PROCESS, let’s talk.

The post How to connect with your farm through community events! – Jeremy Snider appeared first on Launch Your Farm.

From Micro Farm To Massive Momentum – Susanna Haynie

FarmerRyan — Thu, 16 Feb 2023 15:35:14 +0000

Episode 105 – Susanna Haynie – Colorado Real Estate Group

Listen On The Podcast

Welcome back to our 105^th episode of the Launch Your Farm Show where I interview Susanna Haynie who is a broker with The Colorado Real Estate Group in Colorado Springs.

Today Susanna shares how she’s built an amazing micro farm in her business by staying focused and determined to make a difference in her community.

From her early start working with investors, to shifting to a community focused residential real estate business, Susanna quickly realized it was more profitable to focus her attention in her farm. And it’s REALLY paid off.

In this episode Susanna and I talk about:

Why she chose to stay focused on a smaller farm and double down rather than try and expand her area.
Susanna shares how she started from a small start of 350 homes and learned to build deep one-on-one relationships that have paid dividends in her business.
What she did to stay focused after 8 months of not seeing a payoff, and how that moment shaped her business in the future.
A SUPER easy way to boot strap your farm start up if you don’t have a lot of cash to get going.
How she leveraged a community garage sale to connect with the community and create a full-fledged marketing system around it.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Susanna Haynie on social media @yourcoshouse and on her website at www.YourColoradoSpringsHouse.com

Your Best Book

Check out Susanna’s favorite book at the moment.

“The Comfort Crisis” by Michael Easter
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0593138767 
USA - https://www.amazon.com/dp/0593138767

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Susanna Haynie – Colorado Real Estate Group

Susanna was born and raised in Germany. She started her real estate journey 12 years ago when her husband retired from the military. Susanna works in residential real estate sales, loves to educate her clients, and holds herself to the highest professional standards to ensure 100% client satisfaction. She and her husband have 3 adult children and live in Colorado Springs. Away from work, Susanna enjoys making pottery and exploring the great outdoors.

The post From Micro Farm To Massive Momentum – Susanna Haynie appeared first on Launch Your Farm.

Are you leveraging vendors, events and sponsorships? You should be! – Jennifer Murtland

FarmerRyan — Thu, 09 Feb 2023 18:22:48 +0000

Episode 104 – Jennifer Murtland – Real Estate Fight Club

Listen On The Podcast

Welcome back to our 104^th episode of the Launch Your Farm Show where I interview Jennifer Murtland, the co host of the Real Estate Fight Club Podcast.

Today Jennifer shares how she started as a real estate investor before getting into real estate. Which then lead her to starting her own real estate team and growing an international presence as well.

As she evolved her business, she took what she learned over the years and after doing 100-120 deals a year, she took a step back to focus on having a life outside of real estate. She found things she loves, which is connecting with the community and giving back by partnering with local businesses and preferred vendors.

In this episode Jennifer and I talk about:

Why agents should be leveraging their preferred vendors to help have a bigger reach in your community and ultimately get more transactions.
Jennifer shares how they have created mutually beneficial events and opportunities with other businesses that create a lot of buzz in their farm area.
What she does to get consistent sponsorships every month, allowing them to double down on their marketing and reach more people.
A SUPER easy way to use contests to grow your database very quickly, and how to leverage social media to reach even more people.
How to create tremendous value for your vendors so they keep coming back with sponsorship money each month.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Jennifer Murtland on her podcast at The Real Estate Fight Club or on social media. Or call or text her at 513-400-1691.

Your Best Book

Check out Jennifer’s favorite book at the moment.

“Predictably Irrational” by Dan Ariely
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0061353248 
USA - https://www.amazon.com/dp/0061353248

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Jennifer Murtland – Co-Host – Real Estate Fight Club

Jennifer is a licensed Real estate agent and investor in Ohio and. She started her real estate career wholesaling short sales and investing in rentals in 2008. She is a co-host for Real Estate Fight Club podcast – A podcast for Real Estate agents that focuses on battling about residential real estate topics.

She is a no bull shit passionate professional that is committed to your success and is currently looking for real estate agents to join her organization which is now expanded to Mexico, Panama, Portugal, Colombia and Spain. .

Interesting Facts about Jennifer:

1. Has been skydiving 4 times

2. Was her high school’s mascot – a bumble bee

3. Traveled the world for a year visiting 17 countries; while still running her residential real estate business

4. Went cage diving with Sharks in South Africa

The post Are you leveraging vendors, events and sponsorships? You should be! – Jennifer Murtland appeared first on Launch Your Farm.

How To Become A Local Leader And Connect With Your Community – Grant Findlay-Shirras

FarmerRyan — Thu, 19 Jan 2023 09:00:00 +0000

Episode 102 – Grant Findlay-Shirras – Parkbench.com

Listen On The Podcast

Welcome back to our 102^nd episode of the Launch Your Farm Show where I interview Grant Findlay-Shirras with Parkbench and the Become A Local Leader Podcast.

Today Grant shares how he got into the real estate marketing world, kind of by accident after working in the fitness space. Grant ended up building a marketing machine with his wife for her real estate business and quickly realized that other agents could benefit.

That led Grant to build Parkbench, which has quickly become one of the top marketing platforms for real estate agents by building a platform for hyper local content and helping agents become local leaders in their community.

In this episode Grant and I talk about:

Why he focused his attention on helping agents help local businesses make more money and how that translates into more transactions for the agents.
Grant shares how taking a community first approach can lead you to become the local leader very quickly and build relationships you never thought possible.
What type of content drives consumers and how you can leverage content to position you as the local expert and ambassador in your farm.
A SUPER easy way to add value to local businesses in your farm that helps separate you from the competition which makes it even easier to book more appointments.
How being a local expert can help you convert more appointments and gets buyers and sellers chasing YOU rather than the other way around.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Grant Findlay-Shirras on their site at www.Parkbench.com and be sure to find them on social media as well. You can check out their reviews online as well to find out more what other agents think about them too.

Your Best Book

Check out Grant’s favorite book at the moment.

“How To Be A Power Connector” by Judy Robinett
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0071830731  
USA - https://www.amazon.com/dp/0071830731

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Grant Findlay-Shirras – Founder – Parkbench.com

The post How To Become A Local Leader And Connect With Your Community – Grant Findlay-Shirras appeared first on Launch Your Farm.

Our 100th Launch Your Farm Episode Special – Last Piece Of Advice – Ryan Smith

FarmerRyan — Thu, 22 Dec 2022 15:22:37 +0000

Episode 100 – Last Piece Of Advice

Listen On The Podcast

I want to personally welcome you back to our 100th episode of the Launch Your Farm. This week’s episode is the second time we’ve done one of these super special episodes. Today we share the last 49 episodes “Last Piece Of Advice” segments from our past interviews and compiled it into our 100^th episode!

These are words of wisdom from agents and professionals who are crushing it in their business. They share their advice for you on what they would do to succeed. That means you are getting a super concentrated dose of awesomeness all in one episode.

This special hour and a half long episode has so much great content you will want to pull out a pad and paper and listen to it twice.

Let us know your biggest takeaways from the past “Last Piece Of Advice” segments in this episode are.

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest