Relationships Archives - Launch Your Farm https://launchyourfarm.com/category/relationships/ Where we help you "Grow" your geographic farm! Fri, 08 Sep 2023 21:39:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 http://launchyourfarm.com/wp-content/uploads/2020/06/cropped-Leaf-Rocket-Only-32x32.png Relationships Archives - Launch Your Farm https://launchyourfarm.com/category/relationships/ 32 32 Mastering Real Estate Automation: A Success Story – Episode 116 – Patti Sampson http://launchyourfarm.com/episode116/ Fri, 08 Sep 2023 21:39:27 +0000 http://launchyourfarm.com/?p=2821 http://www.LaunchYourFarm.com/Episode116

Welcome back to our 116th episode of the Launch Your Farm Show where I interview Patti Sampson who is a CRM and Drip Campaign specialist.

The post Mastering Real Estate Automation: A Success Story – Episode 116 – Patti Sampson appeared first on Launch Your Farm.

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Episode 116 – Patti Sampson

Listen On The Podcast

Welcome back to our 116th episode of the Launch Your Farm Show where I interview Patti Sampson who is a CRM and Drip Campaign specialist.

Today Patti shares how she started nearly 20 years ago and was an early adopter of internet leads in real estate. She was on a mission to create as much value as she could for her clients and build something that could run automatically. 

After becoming obsessed with automation and follow up, Patti cracked the code and did 42 sales in her first year of real estate, proving she had what it takes to build a long term successful business.

In this episode, Patti and I talk about:

• Why it’s critical for agents to track their business so they can get the most from their leads and their time.

• Patti shares how agents make major mistakes when not using a CRM and how the right systems and tools not only make your business easier, they make you more money!

• What Patti has learned about why segmenting your database is one of the most powerful things you can do in your business, and how you can set it up effectively.

• A SUPER easy way to stay top of mind and relevant to your leads to ensure that they are calling YOU when they are ready!

• How to make more money nurturing leads and following up by creating long term follow up systems that do the heavy lifting for you.

• Plus a ton of other ideas that you can use to grow your geographic farm!


Last Piece Of Advice:

“Your goal before you do any more lead generation is to get yourself set up with systems. You have to plan to spend time learning your CRM. It’s worth taking the time.“

Your Best Book

Check out Patti Sampson’s favorite book at the moment.

“Drip Campaign Secrets” by Patti Sampson

To get a copy you can order it here:

http://DripCampaignSecrets.com 

Drip Campaign Secrets - Patti Sampson - Launch Your Farm

Connect with Patti Sampson:

Get a bunch of free resources and tools from Patti at: http://www.ExposedAgent.com

Drip Campaign Secrets site at: http://www.DripCampaignSecrets.com

And check out her drip campaigns for sale at: http://www.RealEstateDripMail.com

And check out her CRM company at: http://www.EngageMoreCRM.com


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

The Expert Agent Group – Join our free group and connect with other passionate real estate agents in unlocking the secrets to becoming a hyperlocal expert through geographic farming and community focused strategies. Discover proven strategies, collaborate with like-minded professionals, and access exclusive resources to help you excel in your local market.

Join at www.facebook.com/groups/theexpertagent 

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

Join The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!www.LaunchYourFarmTraining.com/waiting

www.LaunchYourFarmTraining.com/waiting


About Our Guest

Patti Sampson - Launch Your Farm

Patti Sampson – CRM and Drip Campaign Specialist

HI, I’M PATTI SAMPSON – CRM & DRIP CAMPAIGN STRATEGIST

Hi Agent friend… it’s Patti here and I am a real estate Real Estate Agent too.

In 2004, when I got my license, I got stuck in the the up-and-down cycle of agent life… showing homes, taking listings, running to my desk to write contracts, taking care of kids as a single mom, and then… at the end of the day (when I was exhausted), I still had to call/prospect my leads so they would not forget about me so I could keep my pipeline constantly  full.  Sound familiar?

I was fortunate to have generated thousands of leads in a competitive market, but I also had to learn how to efficiently and consistently prospect those leads so I could stay top-of-mind and convert those leads to closings fast (’cause feeding my kids was kind of important, if you know what I mean).

It was then my REAL ESTATE DRIP MAIL was born and my engagement system quickly soared me to the top of the leader board! 

Today, as one of the top real estate marketing companies, I am seriously passionate about sharing my system (within any CRM).

If you are struggling, it’s time to make a change and I can help you! On this page are several options to help you get a grip on the unforgiving-real-estate-agent-cycle once and for all. 

Remember… leads alone won’t grow your bank account!  THE MONEY IS IN THE FOLLOW-UP!

The post Mastering Real Estate Automation: A Success Story – Episode 116 – Patti Sampson appeared first on Launch Your Farm.

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Beyond the Beard: Real Estate Lessons from a 20+Year Veteran – Episode 115 – Peter Porcelli http://launchyourfarm.com/episode115/ Thu, 17 Aug 2023 20:45:00 +0000 http://launchyourfarm.com/?p=2813 http://www.LaunchYourFarm.com/Episode115

Welcome back to our 115th episode of the Launch Your Farm Show where I interview Peter Porcelli who is the self professed “weird beard” of real estate.

The post Beyond the Beard: Real Estate Lessons from a 20+Year Veteran – Episode 115 – Peter Porcelli appeared first on Launch Your Farm.

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Episode 115 – Peter Porcelli

Listen On The Podcast

Welcome back to our 115th  episode of the Launch Your Farm Show where I interview Peter Porcelli who is the self professed “weird beard” of real estate.

Today Peter shares some of the lessons he’s learned after having his real estate licence for over 20 years. From being an agent, to a broker, to owning a brokerage and now coaches and trains agents on his proven and unique systems.

From beard hygiene, painful mistakes, real estate systems, how to be yourself in this business and sharing wisdom from his book, this episode promises an abundance of insights that are sure to resonate with everyone. 

In this episode, Peter and I talk about:

• Why it’s critical for agents to learn how to generate business so you can actually SELL homes. 

• Peter shares how the mistakes agents make at the beginning of their career can shape what direction they head in and how you can avoid the worst mistakes!

• What Peter has learned about language and sales dialogues and how it can drastically affect your success in this business.

• A SUPER easy way to use your personality, props and other strategies to stand out from your competition in a listing appointment to win more deals. 

• How he helps agents learn scripts and processes through the use of super helpful workflows and tools to become a top notch agent.

• Plus a ton of other ideas that you can use to grow your geographic farm!


Last Piece Of Advice:

““It helps to have the RIGHT advice! Consider the source of the advice you are getting.““

Your Best Book

Check out Peter Porcelli’s favorite book at the moment.

“The Politically Incorrect Real Estate Agent Handbook” by Peter F. Porcelli Jr. 

To get a copy you can order it here:

http://RealEstateAgentBook.com

Connect with Peter Porcelli:

On his website where you can find out more about him, his book, his training programs and his other products. https://www.peterfporcellijr.com 


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

The Expert Agent Group – Join our free group and connect with other passionate real estate agents in unlocking the secrets to becoming a hyperlocal expert through geographic farming and community focused strategies. Discover proven strategies, collaborate with like-minded professionals, and access exclusive resources to help you excel in your local market.

Join at www.facebook.com/groups/theexpertagent 

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

Join The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!www.LaunchYourFarmTraining.com/waiting

www.LaunchYourFarmTraining.com/waiting


About Our Guest

Peter Porcelli - Launch Your Farm

Peter Porcelli – The Weird Beard Of Real Estate

Peter F. Porcelli, Jr. was born at an early age, and is on a mission to help real estate buyers and sellers by helping the agents who serve them. 
Since May 2002, he’s hung his real estate license with two national and three local brokerages (all in Georgia). He’s served as the qualifying broker (boss of the brokerage) at two companies (one national and one local). 

The post Beyond the Beard: Real Estate Lessons from a 20+Year Veteran – Episode 115 – Peter Porcelli appeared first on Launch Your Farm.

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Mega Agent Shares: Myths, Motivation, Money, Mindset And Mastery – Episode 114 – Lorraine Jordan http://launchyourfarm.com/episode114/ Thu, 03 Aug 2023 18:56:07 +0000 http://launchyourfarm.com/?p=2806 http://www.LaunchYourFarm.com/episode114

Welcome back to our 114th episode of the Launch Your Farm Show where I interview Lorraine Jordan who runs a super successful team in Simcoe County with Keller Williams.

The post Mega Agent Shares: Myths, Motivation, Money, Mindset And Mastery – Episode 114 – Lorraine Jordan appeared first on Launch Your Farm.

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Episode 114 – Lorraine Jordan

Listen On The Podcast

Welcome back to our 114th  episode of the Launch Your Farm Show where I interview Lorraine Jordan who runs a super successful team in Simcoe County with Keller Williams.

Join Lorraine on an inspiring journey from a teenage customer service worker to a real estate prodigy at just 18 years old! Today, she unveils the valuable lessons she’s learned throughout her career and reveals the essential secrets for agents to achieve unparalleled success in this industry.

Prepare to be amazed as Lorraine and her team average a staggering 400 sales annually, with Lorraine herself accomplishing over 100 sales each year. Astonishingly, they’ve notched up a remarkable 10,000 sales to date, all in an area with a population of just 20,000 people.

In this episode, Lorraine and I talk about:

• Why it’s critical for agents to have a clear goal and making that goal a “MUST” in your life.

• Lorraine shares how she uses “worst case scenario” thinking and then accepts that, then creates a plan to get what she wants in her business.

• What Lorraine has learned about how mindset affects your business and what stops you from achieving wild success over the next 5 years. 

• A SUPER easy way to use “end in mind” goals to reverse engineer and create a plan that you can actually stick with and stay on track to your success. 

• How to become financially free by investing in real estate and helping others accomplish the same goals in their life as well. 

• Plus a ton of other ideas that you can use to grow your geographic farm!


Last Piece Of Advice:

“Figure out what it is that you REALLY want, and get clear on WHY you want it.“

Your Best Book

Check out Lorraine Jordan’s favorite book at the moment.

“Freedom to Live Your Best Life” by Lorraine Jordan

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1636182003 

USA – https://www.amazon.com/dp/1636182003

Freedom To Live Your Best Life - Lorraine Jordan - Launch Your Farm

Connect with Lorraine Jordan:

On social media by searching her name “Lorraine P. Jordan” or check out her website at www.LorraineJordan.com


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

The Expert Agent Group – Join our free group and connect with other passionate real estate agents in unlocking the secrets to becoming a hyperlocal expert through geographic farming and community focused strategies. Discover proven strategies, collaborate with like-minded professionals, and access exclusive resources to help you excel in your local market.

Join at www.facebook.com/groups/theexpertagent 

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

Join The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!www.LaunchYourFarmTraining.com/waiting

www.LaunchYourFarmTraining.com/waiting


About Our Guest

Lorraine Jordan - Launch Your Farm

Lorraine Jordan – With Keller Williams In Simcoe County

Lorraine Jordan is an entrepreneur, author, keynote speaker, coach, and leader, but more importantly, a dream-maker. Her goal is to work with individuals and families to make smart, educated decisions when it comes to real estate. She has written two books, “Truly Winning in Real Estate” and “Freedom to Live Your Best Life,” to provide clear-cut guidance on how to find your way to financial freedom.

She is a powerhouse real estate professional with over 30 years of experience, mastering the art of selling and helping clients along their real estate journey. In 2002, she started Team Jordan with just one assistant. Today, Team Jordan is 26 agents strong, employs 12 admin & client care staff, averages over 300 transactions per year, and is consistently the number one Keller Williams group in Canada, #20 Globally, selling more than $3.5 billion in real estate sales and helping over 10,000 families and counting across Canada.

She has worked with multiple builders and developers and is knowledgeable in land acquisition, assembly, development, and construction, having played a pivotal role in the sales and marketing of 8 subdivisions in Ontario. To date, she holds just under 200 doors and over $71M in real estate across Canada with her JV partnerships.

Nominated multiple times for Business Woman of the year, she is a Tony Robbins Platinum member, a Certified John Maxwell Leader, and a member of the coveted Gary Keller Top 200 Mastermind group.

Lorraine is a philanthropist and supporter of her hometown. She understands and appreciates the many unique benefits of life in the Georgian Bay area with its unmatched beauty, culture, and amazing outdoor living. She is the mother to four amazing children, now adults, Pierre, Alec, Adam, and Jenie. She surrounds herself with influential, high-energy people and is determined to help others find financial freedom and wealth through real estate investing. She lives to collaborate, share, and empower others.

Let her guide you to live your best life starting today.

The post Mega Agent Shares: Myths, Motivation, Money, Mindset And Mastery – Episode 114 – Lorraine Jordan appeared first on Launch Your Farm.

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Dating, Avatars & Real Estate – Foundational Lessons In Business – Episode 113 – Oliver Borr http://launchyourfarm.com/episode113/ Thu, 27 Jul 2023 14:57:12 +0000 http://launchyourfarm.com/?p=2791 http://www.LaunchYourFarm.com/Episode113

Welcome back to our 113th episode of the Launch Your Farm Show where I interview Oliver Borr who is a real estate marketing coach and founder of Sphere Social Media.

The post Dating, Avatars & Real Estate – Foundational Lessons In Business – Episode 113 – Oliver Borr appeared first on Launch Your Farm.

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Episode 113 – Oliver Borr

Listen On The Podcast

Welcome back to our 113th episode of the Launch Your Farm Show where I interview Oliver Borr who is a real estate marketing coach and founder of Sphere Social Media.

Today Oliver shares how many agents misunderstand marketing and get it all wrong. We talk about how to find your ideal clients and build marketing systems that can provide you an abundance of leads when you understand the fundamentals. His basic framework is built on the following foundation. Set up your brand, automate your processes and systems and then scale your business through prospecting.

In this episode, Oliver and I talk about:

• Why it’s critical for agents to build out systems that are automated so that they can focus on the most dollar-productive activities.

• Oliver shares how he compares dating and highschool to real estate and how this simple analogy can make you a better agent.

• What Oliver has learned about choosing an ideal avatar so that your marketing and message reach the right people, at the right time and drastically increase your conversions.

• A SUPER easy way to use things you love and are great at and use that to focus on adding value to connect with your ideal clients.

• How you can achieve mastery in your business life by narrowing down on specific niche and going deep by focusing on adding as much value as you can.

• Plus a ton of other ideas that you can use to grow your  geographic farm!


Last Piece Of Advice:

“Focus on yourself and your own business. Don’t try and shortcut it.And speak to authentic people that can give you real advice and real help from real experience.“

Your Best Book

Check out Oliver Borr’s favorite book at the moment.

“Expert Secrets” by Russell Brunson

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1401970605 

USA – https://www.amazon.com/dp/1401970605 

Oliver Borr - Expert Secrets - Russell Brunson - Launch Your Farm

“Grit” by Angela Duckworth

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1443442321 

USA – https://www.amazon.com/dp/1443442321

Oliver Borr - Grit - Angela Duckworth - Launch Your Farm

“Essentialism” by Greg McKeown

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/0804137404 

USA – https://www.amazon.com/dp/0804137404 

Oliver Borr -Essentialism - Greg McKeown - Launch  Your Farm

Connect with Oliver Borr:

Check out his social media systems and marketing program and get special pricing as well. You can find it at 

https://www.spheresocialmedia.com/home?am_id=ryan600


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

Join The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!

www.LaunchYourFarmTraining.com/waiting


About Our Guest

Oliver Borr - Launch Your Farm

Oliver Borr – Real Estate Marketing Coach & Founder Of Sphere Social Media

First and foremost, Oliver is a husband and dad of 3 amazing kids. Oliver is a real estate entrepreneur, public speaker, and real estate marketing coach. He’s the host of The Real Marketer podcast, founder of inabox, a coaching company that helps real estate agents and brokers with their marketing and messaging, and creator of Sphere Social Media, a social media platform for real estate professionals that helps them create an entire week’s worth of content in as little as 10 minutes. He’s on a mission to empower real estate professionals all over the world to build the business of their dreams by teaching them how to market themselves effectively by using the right messaging, to attract the right people.

The post Dating, Avatars & Real Estate – Foundational Lessons In Business – Episode 113 – Oliver Borr appeared first on Launch Your Farm.

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Positioning, Presence, Proximity and Possibility: The 4 P’s Could Change Your Life! – Episode 112 – Guillermo Serafin http://launchyourfarm.com/episode112/ Thu, 13 Jul 2023 13:00:00 +0000 http://launchyourfarm.com/?p=2783 http://www.LaunchYourFarm.com/Episode112

Welcome back to our 112th episode of the Launch Your Farm Show where I interview Guillermo Serafin who’s a super experienced business consultant and strategist.

The post Positioning, Presence, Proximity and Possibility: The 4 P’s Could Change Your Life! – Episode 112 – Guillermo Serafin appeared first on Launch Your Farm.

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Episode 112 – Guillermo Serafin

Listen On The Podcast

Welcome back to our 112th episode of the Launch Your Farm Show where I interview Guillermo Serafin who’s a super experienced business consultant and strategist.

Today Guillermo shares how he’s learned to overcome so much adversity in his life and nearly 20 years in the real estate business and how he’s used that to his advantage. Guillermo has so many reasons that he could have just given up but after being born with congenital glaucoma, losing his vision at the age of 16, having 27 eye surgeries, growing up in project housing in LA, losing his father at the age of 2 and having a mother who didn’t speak English. But thanks to the way his mother raised him, he learned never give up and keep fighting.

This has translated into his business and life and has helped him develop his keys to success:

Positioning, Presence, Proximity and Possibility

In this episode, Guillermo and I talk about:

• Why it’s critical for agents to learn to correctly position themselves in the right situation so people see you as the best person to serve them at the highest level.

• Guillermo shares how to show up where your ideal clients are and be in the right place at the right time to build those relationships.

• What Guillermo has learned about getting in front of home owners by creating the right message geared specifically for your ideal clients.

• A SUPER easy way to segment your market to ensure you reach the right person with the right offer at the right time and drastically increase your conversions.

• How Guillermo achieved massive success by helping his clients learn what the possibility that matters to your customer the most. Not just give them a cookie cutter approach.

• Plus a ton of other ideas that you can use to grow geographic farm!


Last Piece Of Advice:

“If you aren’t willing to be the first in the office, and do the grind, it shouldn’t be a surprise why you’re not winning if you’re not winning.“

Your Best Book

Check out Guillermo Serafin’s favorite book at the moment.

“Traction” by Gino Wickman

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1936661837

USA – https://www.amazon.com/dp/1936661837

Traction - Gino Wickman - Guillermo Serafin - Launch Your Farm

Connect with Guillermo Serafin:

On his calendar link – https://calendar.thesuccessboss.com Or find him on Facebook – https://www.facebook.com/guillermo.serafin.1


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

Join The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!

www.LaunchYourFarmTraining.com/waiting


About Our Guest

Guillermo Serafin - Launch Your Farm

Guillermo Serafin – Business Consultant and strategist

The truth of who we are is created through the sum of who’ve we’ve been. I am a success strategist that has been self employed since the age of 17. I have worked in various industries consulting others in every aspect of wealth and business. I am a constant student and a firm believer that the answers are out there for anyone determined enough to find them.


I am licensed as a mortgage, real estate, and insurance broker. I am a business coach/ consultant that specializes in out of the box thinking in order to generate out of this world results. I always tell people that with me, it’s never about that you can’t do something, it’s always about when you’ll do it.


Choice is the one most powerful tool we all have at our disposal. Some of us use this tool effectively and others need practice. I help with that practice, and for those already being effective I assist to get them to be masterful.


I started in the music business as an artist then grew to being a producer, studio owner, and label owner. I went to school for massage therapy and did that for 3yrs. I got in to real estate and got licensed for insurance as well. I ran brokerage operations for others and of my own. I consulted business owners both in and out of the real estate and financial space on everything
from marketing to systems and mindset and more. I am a partner in a Farmers Insurance agency.


I formalized my consulting into an offering for business owners of all sizes and in any industry and now operate The Cultyour Company, a full service consulting agency that offers do for you and with you packages. My goal is to facilitate opportunity through the various business ventures that I own and operate.


I am driven by helping others achieve what they previously thought was out of their reach. I plan to speak world wide to inspire and motivate. I have a top 100 ideal clients and plan to make that list a reality in the next ten years.

The post Positioning, Presence, Proximity and Possibility: The 4 P’s Could Change Your Life! – Episode 112 – Guillermo Serafin appeared first on Launch Your Farm.

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Unleashing the Expert Perspective: How Consumers Treat You When You’re Considered an Expert – Stuart Sutton http://launchyourfarm.com/episode111/ Thu, 01 Jun 2023 13:00:00 +0000 http://launchyourfarm.com/?p=2772 http://www.LaunchYourFarm.com/Episode111

Welcome back to our 111th episode of the Launch Your Farm Show where I interview Stuart Sutton with eXp Realty in Austin Texas.

The post Unleashing the Expert Perspective: How Consumers Treat You When You’re Considered an Expert – Stuart Sutton appeared first on Launch Your Farm.

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Episode 111 – Stuart Sutton

Listen On The Podcast

Welcome back to our 111th episode of the Launch Your Farm Show where I interview Stuart Sutton with eXp Realty in Austin Texas.

Get ready for an engaging podcast interview with Stuart, a real estate agent who broke free from the traditional mold. Instead of following the crowd, Stuart focused on expireds, FSBOs, cold calling, and door knocking, building a thriving business. However, it was a heartfelt moment with his son that made him realize the importance of work-life balance. Since then, he has created a business that allows him to enjoy quality time with his family, never working weekends or evenings.

Stuart’s expertise lies in “niche marketing,” where he has honed his skills in 1+ acre homes. By developing unique systems and tools, he has separated himself from the competition and created a business base that actively seeks him out. In this interview, Stuart shares his inspiring journey, filled with captivating stories and valuable insights. Tune in for a fun and informative episode that will leave you motivated and entertained!


In this episode, Stuart and I talk about:

• Why niche’s are so important in this business and how they help you truly become an expert.

• Stuart shares how he built a business that allows him to never work evenings and weekends, and how you can do the same in your business!

• What Stuart has learned from his direct response marketing efforts that have landed him client after client.

• A SUPER easy strategy that agents can do right now in their marketing that can drastically increase conversions and massively increase your profits.

• How Stuart achieved major market share in his “farm” in a very short time, beating out top agents who controlled the area. • Plus a ton of other ideas that you can use to grow geographic farm!


Last Piece Of Advice:

“Remember the science – when you are considered an expert by the consumer, they really treat you as an expert. So understand the impact of the expert perspective from a consumer’s point of view. “

Your Best Book

Check out Stuart’s favorite book at the moment.

“Niche Marketing Blueprint” by Stuart Sutton

To get a copy you can order it here:

www.SuccessWithStuart.com

Stuart Sutton - Quantum Leap To Listings - Launch Your Farm

“The Power Of Habit” by Charles Duhigg

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/081298160X

USA – https://www.amazon.com/dp/081298160X

Connect with Stuart Sutton:

By email at stuart@SuccessWithStuart.com  or call/text him at 512-844-3254 if you are interested in working with Stuart and learning more about his training.


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com


About Our Guest

Stuart Sutton Headshot - Launch Your Farm

Stuart Sutton with eXp Realty in Austin Texas

The post Unleashing the Expert Perspective: How Consumers Treat You When You’re Considered an Expert – Stuart Sutton appeared first on Launch Your Farm.

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Beyond Self-Promotion: Effective Marketing that Generates Real Leads – Beatty Carmichael http://launchyourfarm.com/episode110/ Thu, 25 May 2023 13:00:00 +0000 http://launchyourfarm.com/?p=2762 http://www.LaunchYourFarm.com/Episode110

Welcome back to our 110th episode of the Launch Your Farm Show where I interview Beatty Carmichael who is the founder of www.AgentDominator.com

The post Beyond Self-Promotion: Effective Marketing that Generates Real Leads – Beatty Carmichael appeared first on Launch Your Farm.

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Episode 110 – Beatty Carmichael

Listen On The Podcast

Welcome back to our 110th episode of the Launch Your Farm Show where I interview Beatty Carmichael who is the founder of www.AgentDominator.com  

Today Beatty shares how he took lessons from his marketing business in direct response marketing and applied it to his real estate marketing company helping agents reach six figures in under a year through direct response marketing and geographic farming.

Beatty has a real passion for marketing and has built an amazing business that uses post cards to help agents become a dominant player in their farm with proven and trackable marketing strategies.


In this episode, Beatty and I talk about:

• Why tracking results in your marketing is one of the most important things you can do in your business.

• Beatty shares how to shift your marketing from self-promotion, to marketing that actually generates leads and gets you in front of ACTUAL buyers and sellers.

• What Beatty has learned from marketing strategies outside of the real estate industry that he’s applied to our industry.

• A SUPER easy way to leverage video AND post card marketing with his “video fusion” marketing strategy.

• How Beatty has helped agents achieve total market share in their farms in under a year with extremely successful and targeted marketing.

• Plus a ton of other ideas that you can use to grow geographic farm!


Last Piece Of Advice:

“If you get in front of someone and stay there, you have to do something that you are passionate about!“

Your Best Book

Check out Beatty’s favorite book at the moment.

“The Millionaire Real Estate Agent” by Gary Keller

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/0071444041

USA – https://www.amazon.com/dp/0071444041

The Millionaire Real Estate Agent - Gary Keller - Beatty Carmichael - Launch Your Farm

“Monopolize Your Marketplace” by Richard Harshaw

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1930771045

USA – https://www.amazon.com/dp/1930771045

Monopolize Your Marketplace - Richard Harshaw - Beatty Carmichael - Launch Your Farm

Connect with Beatty Carmichael

On his site at www.AgentDominator.com and you can see the type of marketing he does and you can check out his podcast at www.GetSellersCallingYou.com


Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com


About Our Guest

Beatty Carmichael - Launch Your Farm - Beyond Self-Promotion: Effective Marketing that Generates Real Leads

Beatty Carmichael from AgentDominator.com

In 2012 Beatty Carmichael focused his company’s efforts exclusively on the real estate industry, and the beginning of Agent Dominator was birthed.  Starting with geographic farming using postcard marketing, the objective was to help agents get more listings.  In that pursuit, he mailed over 2 million postcards, conducted 21 split marketing tests, plus tested an additional 37 message variations, to determine what message, fonts, headlines and layouts actually worked best to get the most listings. By applying the results from these tests, many of his Realtor clients have earned around $100K or more in their first 12 months with postcard marketing alone.

Since the early days of geographic farming, Agent Dominator has expanded into other areas, developing its own cutting edge technologies that further increase more listings for its clients.  Agent Dominator has also expanded from being focused solely on geographic farming to now helping agents increase sales and referrals from past clients and sphere of influence, to helping commercial brokers acquire new properties to sell … and able to offer a money back guarantee on the results it produces.

Beatty and his company have worked with some of the top Realtors in the country — individuals earning over $1 million a year GCI from personal production, to leaders of teams who do 100-300 transactions a year, and other teams that range from 800 to over 2,100 transactions a year.  In addition to being the chief marketing expert, Beatty also publishes a blog and podcast named GetSellersCallingYou.com that is committed to helping agents get more listings by teaching them simple, best practices in marketing to do it.

The post Beyond Self-Promotion: Effective Marketing that Generates Real Leads – Beatty Carmichael appeared first on Launch Your Farm.

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Branding Yourself, Your Life And Your Passions Into Your Business – Albie Vas http://launchyourfarm.com/episode109/ Fri, 19 May 2023 13:51:10 +0000 http://launchyourfarm.com/?p=2755 http://www.LaunchYourFarm.com/Episode109

Welcome back to our 109th episode of the Launch Your Farm Show where I interview Albie Vas from Keller Williams in Las Vegas.

The post Branding Yourself, Your Life And Your Passions Into Your Business – Albie Vas appeared first on Launch Your Farm.

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Episode 109 – Albie Vas

Listen On The Podcast

Welcome back to our 109th episode of the Launch Your Farm Show where I interview Albie Vas from Keller Williams in Las Vegas.

Today Albie shares how he went from being an employee as a Microsoft engineer and quickly realized that working harder than everyone else in the company didn’t get him ahead, so he decided to jump into real estate and be his own boss.

Albie has learned to brand himself as the go to agent for Las Vegas, and today he shares a lot of the strategies he’s tried over the years and how he’s evolved his business and his brand.

In this episode, Albie and I talk about:

• Why agent to agent referrals are so important to his business and how you can leverage global connections to your business.

• Albie shares how he learned to stand out from the competition in a highly competitive market and build a strong value proposition that adds value and creates long lasting relationships.

• What Albie has learned from implementing things he’s super passionate about into his overall brand so that he stays relevant and keeps the referrals coming in.

• A SUPER easy way to use education and training to build an even stronger referral network. (And how to have fun doing it at the same time!)

• How Albie achieved the status as “Mr. Las Vegas” in the real estate world.

• Plus a ton of other ideas that you can use to grow geographic farm!

Last Piece Of Advice:

“If you get in front of someone and stay there, you have to do something that you are passionate about!“

Connect with Albie Vas on all the socials at @AlbieVas

Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further.  www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com


About Our Guest

Albie Vas - Launch Your Farm Podcast

Albie Vas from Keller Williams in Las Vegas

I have been a licensed real estate agent in Las Vegas for 15 years( 14 with KW) but have been involved in different aspects of real estate since 2004 when my wife became a licensed agent. I’m a BOLD Grad and Tech Ambassador for our office.

I’ve worked in the best conditions (when it felt as though everyone was handed a house), to the worse and toughest economic downfall that hit our market. These times enabled me to adjust my strategies in order to help my clients but also remain a successful agent, where I saw many of my colleagues leave the business.

All these obstacles I overcame have made me the successful agent I am today. Throughout my real estate career, I’ve also spoken on several panels regarding using the internet and other technology for real estate. My last speaking engagement was for the Oklahoma Association of Realtors, which encompassed the entire state.

In the past, I had the opportunity to assist in co-writing a book that’s on Amazon’s best sellers for Real Estate books. The book is called “Luxury Homes Selling Mastery” and I was honored to have been asked by the author for my input.

The post Branding Yourself, Your Life And Your Passions Into Your Business – Albie Vas appeared first on Launch Your Farm.

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Pros and Cons of Real Estate Farming http://launchyourfarm.com/pros-and-cons-of-farming/ Thu, 06 Apr 2023 09:00:00 +0000 https://launchyourfarm.com/?p=2722 Discover the pros and cons of real estate farming and learn how to build a successful, long-term business by focusing on a specific geographic area. Find out the key factors to consider and tips for successful implementation.

The post <strong>Pros and Cons of Real Estate Farming</strong> appeared first on Launch Your Farm.

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What You Need to Know About The Pros and Cons Of Farming

The real estate industry is changing. It always has been, and it always will be. That’s great news for you. With those changes comes opportunities and some disadvantages. The old school ways of doing geo farming have come and gone, however we are left with new ways of establishing yourself as the community expert. Today we are going to dive into some of the pros and cons of real estate farming you should know about if you want to build a long term successful business.

Discover the pros and cons of farming - Launch Your Farm

What is Real Estate Farming?

Before we start, It’s important to discuss what exactly is real estate farming? Some call it geographic farming. You may hear geo farming or geographical farming. You may just hear it referred to as “farming”. Whatever you call it, real estate farming is a marketing strategy where you focus on building relationships with homeowners and potential buyers within a specific geographic area. It involves consistently marketing to a specific neighbourhood or area to build your brand and generate leads. The great news is there are plenty of strategies you can do to build your geo farming business, which we cover in other blogs.

Before we dive into some tips and tricks, let’s talk about the pros and cons of farming you should understand!

Benefits of Real Estate Farming

Consistency

One of the main benefits of real estate farming is that it can provide consistency in your business. Agents who learn to master their efforts in their farm can build an incredibly predictable stream of leads and business from their farming efforts. This consistency can help you build a sustainable business and make it easier to plan for the future. It also allows you to be able to really reinvest in your business because you know you can get consistent returns on your marketing and efforts spent.

Predictability

Geo farming can also provide predictability in terms of your marketing efforts. This predictability allows you to create a plan that you know gets results and gets engagement. By understanding your basic metrics and your returns, you can spot changes in your market, your efforts and see more opportunities or changes that may need to be made.  Also, when you farm the same area consistently, you can create a marketing plan that is tailored to that area and its residents. Which further increases your predictability. 

Increased Brand Awareness

For most agents, the reason they choose to farm is they want to build a recognisable brand. Consistent farming allows agents to dramatically increase their brand awareness within their farm, thus making it easier to convert more leads, spend less and make more money. By consistently marketing to a specific neighbourhood, you can build a reputation as the go-to agent in that area which compounds all your other efforts and increases your overall business. This can help you build trust with potential clients  easier and also makes it easier to generate consistent leads.

Higher Conversion Rates

When you choose to start a farm, you may not realise it, but the right approaches can lead to MUCH higher conversion rates than traditional real estate efforts. Because the right type of farming focuses on building relationships, positioning yourself as the expert and ambassador and by putting the community first (our signature C.P.R. system) you create a much stronger sense of familiarity and trust. This can make it easier to convert leads into clients and close deals because you have inherent loyalty, name recognition and stronger relationships.

Cost-Effective

With the right approaches, agents can use geographic farming as a cost-effective marketing strategy. By focusing on a specific area, you can save money on marketing expenses and generate a higher return on investment. This is due to higher conversion rates, doubling up on your strategies that work and learning to leverage what we call “strategy stacking” to get way more bang for your buck. Your tailored marketing efforts can also convert higher because it’s more suited for the specific area you are serving, rather than trying to be a general agent to all.

Personalization

Finally, real estate farming allows you to personalise your marketing efforts. By focusing on a specific area, you can create marketing materials that are tailored to the interests and needs of that area. This helps the community connect more to your marketing, as well as establishes you as the agent of choice, as you position yourself as the community specialist. This can help you build even stronger relationships with potential clients and generate more leads than you can keep up with!

Drawbacks of Real Estate Farming

It Requires Patience

One of the drawbacks of real estate farming is that it requires patience. As you are probably aware, that is something many of us agents struggle with. We want instant results and quick profits. However, farming isn’t a get rich quick scheme and takes effort.  Building relationships with homeowners and potential buyers within a specific area takes time and effort. It can take months (if you learn our strategies) or even years to see results from your marketing efforts. And for many out there, they just don’t have the patience to see it through.

Time-Consuming

Geo farming can also be time-consuming. Again, it’s not a get rich quick scheme. You are going to have to put time into it to see results. The great news is that most agents aren’t committed to putting the needed time and effort. That bodes well for agents like you who are ready to make it work. The right approaches require consistent marketing efforts and a long-term commitment to build strong relationships in your farm. This can take time away from other aspects of your business if you are trying to juggle multiple balls at the same time.

Requires Consistency

One thing that is a guarantee is that geographic farming requires consistency! Consistency in your marketing efforts, in your lead generation, in your follow up and in your growth . You need to consistently focus your energy and efforts in your community or neighbourhood to ensure you get the most from the relationships you build.This can be challenging if you have a busy schedule or other responsibilities that take up your time. Or if you just aren’t fully committed. 

Competition

Another drawback to farming is that you may face competition from other agents who are also targeting the same area. This can make it more difficult to stand out and generate leads. The great news is, from our experience, most areas don’t truly have a dominate agent in their area, or at least not one that you should be worried about competing with.

Limited Reach

Real estate farming also has a limited reach. Some agents fall into the trap of “FOMO” and feel that farming can limit their business. By focusing on a specific area, you may miss out on potential clients who live outside of that area. This can limit your overall reach and potential business opportunities. However, the right approaches and long term plan, can all but eliminate those concerns.

Factors to Consider Before Implementing Real Estate Farming

Before implementing any geographic farming strategies in your business, there are several factors you should consider:

Your Budget

Farming requires a financial investment in marketing materials, events, and other initiatives. But it also requires a “Time” budget as well as an “energy and effort” budget as well. You need to consider your budget before you fully commit and make sure you have the resources to sustain a long-term marketing effort. The great news is that it doesn’t usually require as much as many agents think.

Your Audience

You need to identify your audience within your farm and build a plan to connect with them on matters that have the biggest impact for them. An audience living in a condo building won’t have the same opportunities, challenges and concerns as someone living in a rural or suburban area, so understanding the needs of the residents in your farm area is very important.

Your Niche

You also need to consider your niche within the specific area. This may involve identifying the types of properties, price points, or pockets you specialise in or the types of clients you work with. 

Your Strategy

Finally, you need to develop a clear strategy for your real estate farming efforts. The great news is that you came to the right place. Here at Launch Your Farm, helping you develop your strategies is what we do!

Tips for Successful Real Estate Farming

pros and cons of real estate farming

To be successful in real estate farming, consider these tips:

  1. Be consistent in your marketing efforts
  2. Provide valuable information to residents in your targeted area
  3. Build relationships with potential clients through community events and other initiatives
  4. Use digital marketing tactics, such as social media and email marketing, to supplement your offline efforts
  5. Measure your results and make adjustments as needed

Conclusion

Real estate farming can be a powerful marketing strategy for building a sustainable real estate business. It offers consistency, predictability, and the potential for higher conversion rates. However, it also requires patience, consistency, and a long-term commitment. By considering the pros and cons of farming and developing a clear strategy, you can successfully implement real estate farming in your business. The key is to get started!

FAQs

FAQ's About The Pros And Cons Of Farming - Launch Your Farm
  1. Is real estate farming a cost-effective marketing strategy? 

Yes, real estate farming can be a cost-effective marketing strategy because it allows you to tailor your marketing efforts to a specific area and generate a higher return on investment.

  1. How long does it take to see results from real estate farming? 

It can take months (if you leverage our customised strategies) or even years to see results from real estate farming because it requires consistent marketing efforts and a long-term commitment to building relationships within a specific area.

  1. Can real estate farming be used in combination with other marketing strategies? 

Yes, real estate farming can be used in combination with other marketing strategies, such as online advertising and social media marketing.

  1. How do I identify my target audience within a specific area? 

You can identify your target audience by researching the demographics, interests, and needs of the residents in that area as well as micro farm opportunities in your farm.

  1. What are some examples of marketing materials used in real estate farming? 

Examples of marketing materials used in real estate farming include postcards, newsletters, and brochures, social media, video marketing, online marketing like PPC ads and retargeting, community outreach, branding opportunities and many others.

#RealEstateFarming #GeoFarming #GeographicFarming #MarketingStrategy #CommunityExpert #Consistency #Predictability #BrandAwareness #ConversionRates #CostEffective #Personalization #Patience #TimeConsuming #Competition #LimitedReach #Budget #Audience #Niche #Strategy #SuccessfulFarmingTips

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post <strong>Pros and Cons of Real Estate Farming</strong> appeared first on Launch Your Farm.

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Build Your Real Estate Network http://launchyourfarm.com/real-estate-network/ Tue, 04 Apr 2023 09:00:00 +0000 https://launchyourfarm.com/?p=2727 Discover the importance of networking in geographic farming for real estate agents. Learn tips on building your real estate network, attending local events, and using social media for effective community engagement and business growth.

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The Importance Of A Strong Real Estate Network in Geographic Farming

Real estate agents often talk about the importance of networking in their profession, and for good reason. Establishing connections and building relationships with people in your industry can open up a world of opportunities and help grow your business. One area where networking is especially crucial is in geographic farming, which involves targeting a specific area or neighbourhood for your real estate business. In this article, we will discuss why networking is so essential to success in geographic farming, and offer tips on how to build your real estate network.

What is Geographic Farming?

Geographic farming is a marketing strategy where a real estate agent focuses their efforts on a particular neighbourhood or area. The goal is to establish themselves as the go-to agent for that particular area, by marketing themselves and their services to the residents of the community. By focusing their marketing efforts on a specific area, agents can build name recognition and credibility, which can lead to more listings and sales in that area.

Why is Your Real Estate Networking Important in Geographic Farming?

When it comes to geographic farming, networking is a crucial part of creating a successful plan. If you’ve been following us for any length of time, you know that we talk about C.P.R. (Community, Positioning & Relationships) And the ultimate goal for any “farmer” is to strengthen existing relationships and build new ones. 

The more connections, or relationships, you have in a particular area, the more likely you are to be successful in that area. Networking can help you establish relationships with other professionals in your area. You can focus on real estate related businesses such as mortgage brokers and home inspectors, who can refer clients to you. But it’s also super important to focus on businesses that aren’t directly tied to our industry. Networking can also help you build relationships with potential clients, such as homeowners who may be looking to sell their homes in the future.

Networking can also help you stay up-to-date on what’s happening in your target area. By attending local events and staying active in the community, you can gain a better understanding of the neighbourhood and its residents.This helps you with the “Positioning” part of the C.P.R. by becoming more of an expert in the community. This knowledge can be invaluable when it comes to marketing your services and connecting with potential clients.

Tips for Building Your Real Estate Network

Tips & Tricks To Building A Strong Real Estate Network - Launch Your Farm - Geogrpahic Farming

Here are some helpful tips for building your real estate network in your geo farm:

Attend Local Events

Attending local events, such as community fairs, festivals, arts and craft shows or anything that brings your community together, can be a great way to meet new people and establish connections. Make sure to bring business cards with you and introduce yourself to other attendees. One of our favourite things is to ensure you have branded clothing, but make sure it’s subtle and not over the top. You should also try to strike up conversations with people in your farm to find out more about them and their interests and needs. You never know who might be in the market for a new home or looking to sell their current one. And you can also create connections you didn’t even think about.

Join a Real Estate Organization/Group

While this may not be networking directly in your farm, by joining local real estate organisations and groups, you can connect with others in our industry and help establish yourself as a credible contact for your area. These organisations often host networking events and seminars, which can help you make connections while also learning more about how to be a better agent overall.These types of relationships can be invaluable when you learn to network with out of town professionals..

Use Social Media

I’m sure by now you’ve realised the power of social media. It can be an extremely powerful tool for networking in real estate. Make sure to have a strong presence on platforms like Facebook and Instagram, and post regularly about your services and your target area. But if you want to get the best return on your time, we’ve found that agents who use social media to focus on adding value OUTSIDE of real estate to their community on social media, are the agents who develop the strongest network. Let’s be honest, most people aren’t thinking about real estate 24/7, unless you are an agent like us, so if all you use social media for is to talk about real estate, you won’t connect with the community at a high level.  You can also use social media to connect with other professionals in your industry, like we mentioned in the last suggestion, but done virtually online., And connecting one to one on social media with your clients can further strengthen your relationships and referrals. 

Volunteer in the Community

Volunteering in your community can be a great way to give back and meet new people at the same time. At Launch Your Farm, our suggestion is to look for local organisations that align with your values and interests, and get involved. This way you are going to ensure you enjoy doing it and can get behind a cause that means something to you, and has an impact in the community as well. This can be a great way to establish yourself as a trusted member of the community and build relationships with potential clients. This ties into the “Positioning” category by establishing yourself as an ambassador for the community.

How to Maintain and Strengthen Your Network

Building a real estate network is just the first step. As we mentioned at the beginning, it’s crucial you think past just businesses and people directly servicing the real estate industry and connect with others in your community. Also, it’s important to maintain and strengthen those connections over time. Here are some tips for doing so:

  • Follow up regularly: Don’t just meet someone once and then forget about them. This is a mistake most agents make. You need to ensure you follow up with your relationships regularly, whether it’s through email, phone, or social media, in person or any other form of communication you put in place.
  • Provide value: This is an absolute MUST if you plan on maintaining market share or even becoming a household agent. It’s important you are always looking to offer your contacts something of value, such as market updates or helpful tips for homebuyers and sellers. But you also want to provide value outside of the real estate space as well. This will keep you top of mind and help establish you as a knowledgeable and helpful resource inside and out of the real estate space.
  • Attend networking events: Don’t just go to one event and call it quits. Keep attending local events and real estate organisation meetings, even after you’ve established some connections. The consistency and continual contact will help you continue to expand your network and meet new people while staying top of mine.
  • Ask for referrals: Don’t be afraid to ask your contacts for referrals. If you build relationships that are genuine and based on adding value, you should have no problems asking for referrals. If you build your farm from a strictly transactional system, then you’ll struggle getting consistent referrals. When you come from contribution, add value and focus on relationships, if they know someone who’s in the market to buy or sell a home, they will drastically be more likely to refer them to you.
  • Show gratitude: When someone does refer a client to you or provides some other kind of help or support, make sure to express your gratitude. A simple thank you note or phone call can go a long way in maintaining strong relationships.

Conclusion

In conclusion, networking is essential to your success in your geographic farm. When you focus on the C.P.R. in your business, you will find more opportunities to grow. By building connections and relationships with other businesses, your community and other professionals, you can establish yourself as a trusted and knowledgeable agent of choice in your community. Attending local events, joining real estate organisations, using social media, and volunteering in the community are all effective ways to build and maintain your real estate network.

FAQs

Frequently Asked Questions About Building A Strong Real Estate Network - Launch Your Farm
  1. What is geographic farming?

Geographic farming is a marketing strategy where a real estate agent focuses their efforts on a particular neighbourhood or area to establish themselves as the go-to agent for that particular area.

  1. Why is networking important in geographic farming?

Networking is important in geographic farming because it helps you establish connections in the community and build relationships with other professionals in the industry, as well as potential clients in your target area.

  1. How can I build my real estate network?

You can build your real estate network by attending local events, joining real estate organisations, using social media, and volunteering in the community.

  1. How can I maintain and strengthen my real estate network?

To maintain and strengthen your real estate network, you should follow up regularly, provide value, attend networking events, ask for referrals, and show gratitude.

  1. What are some benefits of having a strong real estate network?

Some benefits of having a strong real estate network include more referrals, increased credibility, and a better understanding of your target area and its residents.

#LaunchYourFarm #LaunchYourFarmElite #RealEstateNetworking #GeographicFarming #RealEstateMarketing #CommunityInvolvement #LocalEvents #SocialMedia #Volunteering #RealEstateOrganisation #RealEstateReferrals #RelationshipBuilding #AgentPositioning #CommunityEngagement

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post Build Your Real Estate Network appeared first on Launch Your Farm.

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