Postcard Marketing Archives - Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Stuart Sutton with eXp Realty in Austin Texas

The post Unleashing the Expert Perspective: How Consumers Treat You When You’re Considered an Expert – Stuart Sutton appeared first on Launch Your Farm.

Beyond Self-Promotion: Effective Marketing that Generates Real Leads – Beatty Carmichael

FarmerRyan — Thu, 25 May 2023 13:00:00 +0000

Episode 110 – Beatty Carmichael

Listen On The Podcast

Welcome back to our 110^th episode of the Launch Your Farm Show where I interview Beatty Carmichael who is the founder of www.AgentDominator.com

Today Beatty shares how he took lessons from his marketing business in direct response marketing and applied it to his real estate marketing company helping agents reach six figures in under a year through direct response marketing and geographic farming.

Beatty has a real passion for marketing and has built an amazing business that uses post cards to help agents become a dominant player in their farm with proven and trackable marketing strategies.

In this episode, Beatty and I talk about:

• Why tracking results in your marketing is one of the most important things you can do in your business.

• Beatty shares how to shift your marketing from self-promotion, to marketing that actually generates leads and gets you in front of ACTUAL buyers and sellers.

• What Beatty has learned from marketing strategies outside of the real estate industry that he’s applied to our industry.

• A SUPER easy way to leverage video AND post card marketing with his “video fusion” marketing strategy.

• How Beatty has helped agents achieve total market share in their farms in under a year with extremely successful and targeted marketing.

• Plus a ton of other ideas that you can use to grow geographic farm!

Last Piece Of Advice:

“If you get in front of someone and stay there, you have to do something that you are passionate about!“

Your Best Book

Check out Beatty’s favorite book at the moment.

“The Millionaire Real Estate Agent” by Gary Keller

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/0071444041

USA – https://www.amazon.com/dp/0071444041

“Monopolize Your Marketplace” by Richard Harshaw

To get a copy you can order it here:

Canada – https://www.amazon.ca/dp/1930771045

USA – https://www.amazon.com/dp/1930771045

Connect with Beatty Carmichael

On his site at www.AgentDominator.com and you can see the type of marketing he does and you can check out his podcast at www.GetSellersCallingYou.com

Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

About Our Guest

Beatty Carmichael from AgentDominator.com

In 2012 Beatty Carmichael focused his company’s efforts exclusively on the real estate industry, and the beginning of Agent Dominator was birthed. Starting with geographic farming using postcard marketing, the objective was to help agents get more listings. In that pursuit, he mailed over 2 million postcards, conducted 21 split marketing tests, plus tested an additional 37 message variations, to determine what message, fonts, headlines and layouts actually worked best to get the most listings. By applying the results from these tests, many of his Realtor clients have earned around $100K or more in their first 12 months with postcard marketing alone.

Since the early days of geographic farming, Agent Dominator has expanded into other areas, developing its own cutting edge technologies that further increase more listings for its clients. Agent Dominator has also expanded from being focused solely on geographic farming to now helping agents increase sales and referrals from past clients and sphere of influence, to helping commercial brokers acquire new properties to sell … and able to offer a money back guarantee on the results it produces.

Beatty and his company have worked with some of the top Realtors in the country — individuals earning over $1 million a year GCI from personal production, to leaders of teams who do 100-300 transactions a year, and other teams that range from 800 to over 2,100 transactions a year. In addition to being the chief marketing expert, Beatty also publishes a blog and podcast named GetSellersCallingYou.com that is committed to helping agents get more listings by teaching them simple, best practices in marketing to do it.

The post Beyond Self-Promotion: Effective Marketing that Generates Real Leads – Beatty Carmichael appeared first on Launch Your Farm.

Artificial Intelligence And Real Estate – Real Talk With A Real Expert – Brad McDaniel

FarmerRyan — Thu, 23 Mar 2023 09:00:00 +0000

Episode 108 – Brad McDaniel – Founder & CEO of Likely.ai

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Welcome back to our 108^th episode of the Launch Your Farm Show where I interview Brad McDaniel who is the founder and CEO of Likely.ai

Today Brad shares how learned the ropes of real estate working for his father as a kid and teenager and decided he wanted to have a bigger impact on the industry by creating technology and services that helped solve problems for real estate agents.

Brad saw how most agents didn’t truly understand marketing, and he decided to leverage his experience with his father’s business plus his background in marketing to lead up to the development of Likely.ai to create a truly powerful system.

In this episode Brad and I talk about:

Why agents need to leverage artificial intelligence in their business if they want to stay relevant and completive in the future.
Brad shares how to leverage A.I. in your marketing, even if its offline and old-school.
What agents need to understand about artificial intelligence technologies like “ChatGPT” and other companies that are shaking up how this business will be run in the future.
A SUPER easy way to implement A.I. to increase the quality of your contact information and build a solid database with up to date content.
How you can use artificial intelligence to predict who is “likely” to make a move in your farm, and how you can stay in contact with them.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Brad McDaniel on their website here: Likely.Ai or shoot them an email to moredeals@likely.ai and be sure to try their 14 day free trial here FREE LIKELY.AI TRIAL if you are in the continental U.S. to try it out for yourself and stay in the loop with their future growth.

Your Best Book

Check out Brad’s favorite book at the moment.

“Innovators Dilemma” by Clayton M. Christensen 
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0062060244 
USA - https://www.amazon.com/dp/0062060244 



“The Hard Things About Hard Things” by Ben Horowitz
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0062273205 
USA - https://www.amazon.com/dp/0062273205

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Brad McDaniel – Founder & CEO of Likely.ai

Brad McDaniel is an accomplished entrepreneur and problem solver, with a wealth of experience in real estate AI and proptech. With over 15 years of industry experience, Brad has founded two real estate artificial intelligence startups, RealAgile in 2007 and Likely.AI in 2018.

Prior to Likely.AI, Brad spent several years at Market Leader, a leading real estate software company, before it was acquired by Trulia. His passion for real estate and technology has led him to build Likely.AI into the premier platform for real estate artificial intelligence.

When he’s not working on revolutionizing the real estate industry, Brad enjoys playing golf, coaching his kids’ sports teams and playing with his dog. He’s a devoted family man and is proud to be the father of two daughters and one son, as well as a loving husband.

For more information on Brad and his work at Likely.AI, check out his LinkedIn profile: https://www.linkedin.com/in/bradjmcdaniel

The post Artificial Intelligence And Real Estate – Real Talk With A Real Expert – Brad McDaniel appeared first on Launch Your Farm.

How to connect with your farm through community events! – Jeremy Snider

FarmerRyan — Thu, 02 Mar 2023 16:55:11 +0000

Episode 106 – Jeremy Snider

Listen On The Podcast

Welcome back to our 106^th episode of the Launch Your Farm Show where I interview Jeremy Snider who runs the Snider Family group with his wife in Kansas City.

Today Jeremy shares how he and his wife have been leveraging farming in their business and have built incredible relationships in their community through their numerous community events and outreach.

From their first event, a pain can recycling event, that was so effective people still talk about it 5 years later. They ended up adding more and more events over the years to become a really dominant player in their farm and we dive into what they’ve done and how they’ve pulled it all off.

In this episode Jeremy and I talk about:

Why farming gives you back more time, makes lead generation easier and allows you to build predictable income.
Jeremy shares how they leverage their community events to prospect and connect with their community without having to be pushy sales people.
What types of events that have worked incredibly well for them and how they’ve adapted over the years to stay relevant and continue to add value to their farm.
A SUPER easy way to add events in your business that doesn’t have to cost you a fortune, yet still has a big impact in your community.
How to partner with local businesses and vendors to help pay for the events so it doesn’t have to drain your bank account. (AND you get to build stronger relationships with the businesses.)
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Jeremy Snider by text at 913-244-4424 and let him know you saw him on our show. You can check out www.Youtube.com/kansascityrealestate or shoot him an email at Jeremy@sellwithsnider.com

Your Best Book

Check out Jeremy’s favorite book at the moment.

“Brand Like A Rockstar” by Steve Jones
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1608321959 
USA - https://www.amazon.com/dp/1608321959

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Jeremy Snider – Snider Family Group

Known as “The Connector”, I provide REAL ESTATE SELLERS or BUYERS with the resources they need before, during and after their transaction. With a long career of service through sales (formerly in Radio), I use critical thinking, sales principles + attention to detail to focus on my clients to make sure they understand each step in the process of SELLING or BUYING A HOME.

One of the most difficult aspects of selling or buying a home, is learning about the community and finding the right fit. I create COMMUNITY EVENTS to introduce you & to keep you engaged. Need an introduction? I can help with that!

If you are looking for an AGENT who understands the power of FOLLOW UP AS PART OF THE PROCESS, let’s talk.

The post How to connect with your farm through community events! – Jeremy Snider appeared first on Launch Your Farm.

Our 100th Launch Your Farm Episode Special – Last Piece Of Advice – Ryan Smith

FarmerRyan — Thu, 22 Dec 2022 15:22:37 +0000

Episode 100 – Last Piece Of Advice

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I want to personally welcome you back to our 100th episode of the Launch Your Farm. This week’s episode is the second time we’ve done one of these super special episodes. Today we share the last 49 episodes “Last Piece Of Advice” segments from our past interviews and compiled it into our 100^th episode!

These are words of wisdom from agents and professionals who are crushing it in their business. They share their advice for you on what they would do to succeed. That means you are getting a super concentrated dose of awesomeness all in one episode.

This special hour and a half long episode has so much great content you will want to pull out a pad and paper and listen to it twice.

Let us know your biggest takeaways from the past “Last Piece Of Advice” segments in this episode are.

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

The post Our 100th Launch Your Farm Episode Special – Last Piece Of Advice – Ryan Smith appeared first on Launch Your Farm.

How to turn one listing into a thriving farm! – Kenneth Toppin

FarmerRyan — Thu, 08 Dec 2022 09:01:00 +0000

Episode 98 – Kenneth Toppin

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Welcome back to our 98^th episode of the Launch Your Farm Show where I interview Kenneth Toppin, a top 1% agent with Re/Max in Durham Region.

Today Kenneth shares how he made the commitment to jump into real estate full time after working a full time job for a number of years first. He kind of fell into geographic farming because he didn’t have a strong center of influence. He thought everyone was doing geographic farming and later realized that not many agents are doing it, and doing it well.

He’s since built up a team of 6 buyers agents, 2 admins and himself and has sold nearly 400 homes in his farm over the past few years. And it all started from one listing he “worked” in his farm. This has led him to build out a door knocking and farming app for real estate agents that he personally uses in his business as well.

In this episode Kenneth and I talk about:

Why you should focus on getting 3 or more sales in an area as soon as possible can help you to position yourself as the up and coming agent in the community.
Kenneth shares how he built his farm simply because he leveraged a listing on one street and then turned it into 4 more listings on the same street after working the community.
What he wishes he would have done in the first few years that would have had an even bigger impact on his business and how you can learn from his mistakes.
A SUPER easy way to track your contacts and KPI’s while door knocking using his Harvast app.
How to understand simple metrics and how you can change the trajectory of your business by making small changes in your plan.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Kenneth Toppin by email at Kenneth@Harvast.com and be sure to check out his free door knocking “Harvast App” at www.Harvast.com

Your Best Book

Check out Kenneth’s favorite book at the moment.

“Millionaire Real Estate Agent” by Gary Keller, Jay Papasan & Dave Jenks
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0071444041 
USA - https://www.amazon.com/dp/0071444041

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Kenneth Toppin – Founder – Harvast App

The post How to turn one listing into a thriving farm! – Kenneth Toppin appeared first on Launch Your Farm.

How to grow and build an outrageously successful pipeline of leads listings and sales! – Ray Wood

FarmerRyan — Mon, 14 Nov 2022 17:17:34 +0000

Episode 96 – Ray Wood

Listen On The Podcast

Welcome back to our 96^th episode of the Launch Your Farm Show where I interview Ray Wood who is a marketing specialist for real estate agents, best-selling author, speaker, podcaster and entrepreneur. He’s also a partner at Jigglar.com (think Canva for real estate).

Today Ray shares how he’s learned to maximize his marketing efforts as a 4^th generation real estate agent and how he’s learned to help other agents build their businesses through next level marketing and systems.

Ray is super passionate about real estate funnels and how agents can learn to outperform the competition by simply developing a proper funnel in their business.

In this episode Ray and I talk about:

Why volume is important in our business and how quantity turns into quality.
Ray shares how to attract, nurture and convert leads to ensure you are getting now business and future business.
What a pre listing presentation can do for your business and why he recommends everyone have one!
A SUPER easy add value in your farm by creating an in depth list of vendors and service providers in your area.
How to fill your funnel with leads quickly even if you have no leads to start with.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Ray Wood by email at Ray@Jigglar.com or check out his podcast (which I’ll be a guest on soon) at http://www.TopAgentsPlayBook.com

Your Best Book

Check out Ray’s favorite book at the moment.

“Real Estate Funnels” by Ray Wood
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/B0B9G42XK6 
USA - https://www.amazon.com/dp/B0B9G42XK6

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Ray Wood – Real Estate Marketing Specialist

Ray is a real estate funnel specialist, marketing specialist, best-selling author, speaker, podcaster and entrepreneur.

His area of expertise is working with real estate professionals to boost results and grow their personal brand and income via proven real estate funnels that attract, nuture and convert new contacts to listings and sales.

He’s founder at Bestagents Inc. a real estate training and marketing group.
Co-Founder at LockedOn.com (state-of-the-art real estate software).
Co-Founder at Jigglar.com (a creative marketing platform for agents)
and host and presenter at TopAgentsPlaybook.com (a Podcast for real estate agents)

Ray is a 4th generation real estate agent and auctioneer from Melbourne Australia living in Toronto since 2008 and the best selling author of ‘How To Sell Your Home For More’ (more than 400,000 copies sold)

The post How to grow and build an outrageously successful pipeline of leads listings and sales! – Ray Wood appeared first on Launch Your Farm.

3 Myths You Probably Believed About Farming

FarmerRyan — Fri, 26 Aug 2022 09:10:00 +0000

Have you heard these farming myths?

If you’ve been in the business for any length of time, you’ve probably heard different things about farming. Some may be true. And probably just as many myths about farming. (Whether you know it or not!)

The thing with this business is we get a lot of information passed on to us from other agents who mean well, but don’t always have the right answers or experience. Many people have “tried” farming, but in most cases they THOUGHT they were farming, but really didn’t know what they were doing. These agents then tell other agents what they think works or doesn’t work, but its usually not based on accurate information.

This creates more misunderstandings or as I call them “myth-understandings” and it furthers misinformation about the business. There are other factors that cause these, and I cover them in my popular “Top 10 Farming Myths” class I teach, but for the sake of today, I want to cover a few common myths that might be holding you back from farming.

I can’t compete against the competition

I hear it ALL the time… I can’t farm in such and such an area because there is another agent there. The truth is 95% of areas are not farmed, or at least not farmed correctly. Many times agents think there is a dominant agent there simply because they are doing a few deals, but hte truth is most don’t have nearly the market share agents think.

And even if there is an agent who is doing business there, it doesn’t mean you can’t compete. You just need to learn to do things differently, and stay committed to the long haul.

If you aren’t sure about picking the right farm, I strongly suggest you check out our 30 Day Launch program that is designed to help you pick the perfect farm. www.TheFarmLaunch.com

It’s all about mailing out postcards

This is probably the most common myth I hear. People have this crazy idea that farming is about sending out a bunch of post cards. While that can be a strategy you use in farming, it is not the basis for farming. It was very common in the past, but the reality is that farming is WAY MORE than sending post cards.

If you’ve been following me for any length of time, you’ve heard me talk about C.P.R. (Community, Positioning & Relationships) and you know that the key to any great farm is focusing on the C.P.R.!

Can you get success from postcard marketing in your farm? Yes!

Do you NEED postcards to have success? NO!

It costs too much to farm

Bad news. It sure can cost a lot of money to farm.

Great news. It doesn’t have to!

It doesn’t always cost money to farm, but it will cost something. Time, energy, resources and money. You need to decide which of these things you are going to spend if you want to succeed.

While you can spend a lot of money, you don’t have to. If you are getting started in your farm and don’t have a large budget, there are countless strategies that don’t cost you a penny, but you will need to budget your time and energy to ensure they are a hit.

Conclusion – Busting Myths About Farming

There are a ton of other misconceptions about farming, but these are 3 myths you may have heard that could be stopping you from succeeding. If that’s you, put these myths to bed and get working on your farm. Your wallet and your community will thank you!

Happy Farming!

Ryan Smith – Founder/Creator

Launch Your Farm

www.LaunchYourFarm.com

Be sure to check back on our blog and show to get awesome information about geographic farming!

Blog – http://www.LaunchYourFarm.com/Blog

Show – http://launchyourfarm.com/category/interviews

The post 3 Myths You Probably Believed About Farming appeared first on Launch Your Farm.

Tell Your “Storey” Through Video – Tom Storey

FarmerRyan — Thu, 16 Jun 2022 16:39:16 +0000

Episode 85 – Tom Storey

Listen On The Podcast

Welcome back to our 85th episode of the Launch Your Farm Show where I interview Tom Storey from Royal Le Page in Toronto Canada.

Today Tom shares how he got into the business almost a decade ago fresh out of university at 22 years old. He’s since built and incredibly productive team and is ranked in the top teams in Toronto.

We dive into how Tom has build a name for himself by using video to not only create content for clients, but to build a thriving referral base from other agents who have been following his content.

In this episode Tom and I talk about:

Why agents should be using video to build a strong personal brand in their farm and how you can do the same in yours.
Tom shares how he creates consistent content in batches to save time and energy and ensures he gets it all done.
What type of content Tom is using and how he breaks it down into resuable content bytes.
A SUPER easy way to generate leads while he’s sleeping and how his content “pre-sells” consumers before they ever meet with him.
How Tom leverages the media to build super credibility by positioning himself as an expert and advisor and how he leverages this to close more sales.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Tom Storey on Instagram @TheStoreyTeam and find him on Youtube by searching for Tom Storey

YOUR BEST BOOK – Check out Tom ’s favorite book at the moment.

“Traction” by Gino Wickman 
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1936661837 
U.S. - https://www.amazon.com/dp/1936661837

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Tom is considered one of the top 35 Realtors in Canada under 35 years old and is consistently in the top 1% of all Realtors in the marketplace. He often speaks with the Toronto media about our local real estate market. Tom has spoken all over North America about the Real Estate industry and remains on the cutting edge for information and strategy. Tom is your go to choice when buying or selling in the downtown core.

The post Tell Your “Storey” Through Video – Tom Storey appeared first on Launch Your Farm.

Increase Your Profits By Leveraging Your Farming Strategies – Kenny Klaus

FarmerRyan — Fri, 04 Mar 2022 21:31:51 +0000

Episode 75 – Kenny Klaus

Listen On The Podcast

Welcome back to our 75th episode of the Launch Your Farm Show where I interview Kenny Klaus with Keller Williams in Arizona.

Today Kenny Klaus shares how he went from being a FedEx driver to becoming one of the top agents in the country by applying what he learned as a driver into his real estate business. Unknowingly to him at the time, was farming!

Kenny and I chat about some of the best strategies he’s used in his farm over the years and some of his failures. And we talk about how to layer in multiple strategies to generate a flood of leads into your pipeline.

In this episode Kenny and I talk about:

Why you need to make farming a fundamental part of your business if you want to stay relevant and stay in this business in the long run.
Kenny shares how you can level off the “ups and downs” of real estate and build a much more sustainable and predictable business by truly mastering farming.
What strategies you can use to build more trust and “likeability” and stand out from the competition so you can gain more market share in today’s world.
A SUPER easy way to add value to local businesses and connectors in the community to generate more referrals and a steady flow of deals.
How to ensure your amazing ideas come to fruition and what you need to do to ensure they succeed at a high level.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Kenny if you have anyone buying, selling or just has a question about Arizona real estate, you can email him at Kenny@KlausTeam.com or check out their referral website at www.ReferArizona.com You can also check out their free farming training at www.CLME.com

YOUR BEST BOOK – Check out Kenny’s favorite book at the moment.

“The Tortoise And The Hare” by 
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/0823405648  
USA - https://www.amazon.com/dp/0823405648  



“Building A Story Brand” by Donald Miller
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1400201837 
USA - https://www.amazon.com/dp/1400201837

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Your Friend In Farming,

Ryan Smith

Launch Your Farm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Kenny is a nationally-recognized expert in local real estate. In the real estate industry since 1999, Kenny has dedicated himself to serving the East Valley community.

As Team Leader, Kenny provides strategic direction for The Kenny Klaus Team while serving as the Lead Listing Specialist. He also specializes in HUD homes, Short Sales/REOs, as well as New Build and Traditional transactions.