As markets shift, so should your follow up strategies! – Mike Murlin

by FarmerRyan | Jan 12, 2023 | Blog, Business Planning, C.P.R., Communication, Community, Community Ambassador, Competition, Email Marketing, Facebook, Leverage, LYF Show, Marketing, Mindset, Online Lead Generation, Positioning, Referrals, Relationships, SCOPE, Social Media, Strategy Stacking, Success, Time Mangement

Episode 101 – Mike Murlin – Follow Up Boss

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Welcome back to our 101^stepisode of the Launch Your Farm Show where I interview Mike Murlin who is the director of sales at Follow Up Boss. He’s also a past contributor for our Launch Your Farm Elite workshop where he brought a TON of value for our members.

Today Mike shares how he got started doing inside sales at the age of 14 and worked his way up over 20 years in sales which brought him to the real estate technology space.

Mike has learned a ton by working behind the scenes with some of the top solo agents and teams in the world and he shares some of the things he’s learned over the years in regards to farming.

In this episode Mike and I talk about:

Why it’s better to help people than it is to try and persuade them and how you can apply that belief in your own farm to crush it.
Mike shares how to use technology, not to replace you, but rather enhance what you are doing, so you can create top notch service and effective communication for your clients and win more deals.
What agents need to do to stay relevant in a shifting market and why that matters more now than ever.
A SUPER easy way to leverage technology to create actionable processes and personalized moments to wow your clients and create a flood of referrals.
How agents can stand out and take more market share based on what you do TODAY to build a solid farm over the next 10 years.
Plus a ton of other ideas that you can use to grow geographic farm!

Connect with Mike Murlin and the team at www.FollowUpBoss.com and check out their online reviews to find out more about what they are all about. And be sure to give them a try with their 2 week free trial.

You can directly connect with Mike at Mike.Murlin@FollowUpBoss.com if you have any questions or want more information.

Your Best Book

Check out Mike’s favorite book at the moment.

“Enchantment” by Guy Kawasaki
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/B0049U4INC 
USA - https://www.amazon.com/dp/B0049U4INC

Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

The Farm Boot Camp – Join our 8 week boot camp that’s designed to get you into action quickly and efficiently in your farm. By using the unique and proven strategies we teach, you can start to generate leads and gain market share in your farm from the first week. The strategies are “Covid friendly” and can be applied in any market. At the end of the 8 weeks, you will have over 20 strategies that you can implement to dominate your farm. www.TheFarmBootcamp.com

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.com

30 Day Launch – This course is designed to get your farm up and running in 30 days. Each day we release a new video with a new topic that builds off the last, plus we assign you daily homework broken down into actionable steps to get you into action. If you are ready to take action and looking to actually start your farm going, then this is the course for you! Sign up at www.TheFarmLaunch.com

About Our Guest

Mike Murlin – Director Of Sales – Follow Up Boss

Mike Murlin got his start in sales 22 years ago and throughout his various projects produced over 200 million dollars in revenue as an individual contributor and sales leader. He has spent the last near decade specializing in real estate lead generation and CRM systems. Having built several high producing sales channels and teams, his focus now as Director of Sales with Follow Up Boss is helping agents and teams by sharing with them best in class real estate technology along with the sales and sales leadership insights yielded from his long career.

Watch Other Episodes!

Please follow and like us:

Launch Your Farm Podcast

The Launch Your Farm Podcast brings you the best and the brightest in the real estate world as they share their insights, successes and strategies with geographic farming. Hosted by Ryan Smith.

If you are looking for the best interviews about real estate farming, then look no further!

Find more great content at http://www.LaunchYourFarm.com

http://www.LaunchYourFarm.com/Episode116

Welcome back to our 116th episode of the Launch Your Farm Show where I interview Patti Sampson who is a CRM and Drip Campaign specialist.

Today Patti shares how she started nearly 20 years ago and was an early adopter of internet leads in real estate. She was on a mission to create as much value as she could for her clients and build something that could run automatically.

After becoming obsessed with automation and follow up, Patti cracked the code and did 42 sales in her first year of real estate, proving she had what it takes to build a long term successful business.

In this episode, Patti and I talk about:

• Why it’s critical for agents to track their business so they can get the most from their leads and their time.

• Patti shares how agents make major mistakes when not using a CRM and how the right systems and tools not only make your business easier, they make you more money!

• What Patti has learned about why segmenting your database is one of the most powerful things you can do in your business, and how you can set it up effectively.

• A SUPER easy way to stay top of mind and relevant to your leads to ensure that they are calling YOU when they are ready!

• How to make more money nurturing leads and following up by creating long term follow up systems that do the heavy lifting for you.

• Plus a ton of other ideas that you can use to grow your geographic farm!

Last Piece Of Advice:

“Your goal before you do any more lead generation is to get yourself set up with systems. You have to plan to spend time learning your CRM. It’s worth taking the time.“

Your Best Book:

Check out Patti Sampson’s favorite book at the moment.

“Drip Campaign Secrets” by Patti Sampson

To get a copy you can order it here:

http://DripCampaignSecrets.com

Get a bunch of free resources and tools from Patti at: http://www.ExposedAgent.com

Drip Campaign Secrets site at: http://www.DripCampaignSecrets.com

And check out her drip campaigns for sale at: http://www.RealEstateDripMail.com

And check out her CRM company at: http://www.EngageMoreCRM.com

Be sure to like and subscribe to our online channels as well as check our website and other social channels.

Your Friend In Farming,

Ryan Smith

Launch Your Farm

Website – http://www.LaunchYourFarm.com

Facebook – http://www.Facebook.com/LaunchYourFarm

P.S. Want more help with your farm? Here are a few ways we can help.

The Expert Agent Group – Join our free group and connect with other passionate real estate agents in unlocking the secrets to becoming a hyperlocal expert through geographic farming and community focused strategies. Discover proven strategies, collaborate with like-minded professionals, and access exclusive resources to help you excel in your local market.

Join at www.facebook.com/groups/theexpertagent

Launch Your Farm Elite – Become an elite member by joining our monthly training program that’s jam packed with training, systems, tools and ongoing content to crush it in your farm. This super affordable training will help you learn the skills and strategies you need to dominate your farm and community. Whether you are already crushing it in your farm or are just looking for great insights and ideas on how to become the go to hyper-local agent in your area, then look no further. www.LaunchYourFarmElite.comJoin The Waitlist – Ready to dominate your local market? Local Agent Domination is your key to geo farming success! Unlock a turnkey “Done-for-You” marketing system, access expert guidance through live coaching, and implement proven strategies for winning conversations. Join our waiting list now for early bird pricing and start dominating your local market today!

www.LaunchYourFarmTraining.com/waiting